Hard Know Show

By Jessica ModadEducation How To

Hard Know Show episodes

January 26, 202213. How Good Humans Sell with Catherine Brown
Y’all won’t believe how many nuggets of knowledge are in this episode! If you’ve been apprehensive about sales in the past, you gotta listen. My friend, Catherine Brown knows that selling doesn’t have to be icky and sleezy. In fact, she believes selling (when done correctly) is the highest form of purpose driven service. Catherine is a veteran of 25+ years of B2B (business-to-business) selling and launched her first sales consulting firm in 2003. She now runs the sales training firm, ExtraBold Sales, where she coaches others to sell with confidence. Her sales system includes psychology research that gets at the heart of why people don’t sell effectively. In her new book, How Good Humans Sell ™: The Proven Path to B2B Sales Success, she combines best sales practices with social psychology principles. The training can be used in combination with other sales training programs to help sales professionals overcome the hesitation that keeps them from closing more business.
In this episode we discuss-
How good humans sell

It doesn’t matter who you are… you are always selling

Prioritizing and treating others with dignity when selling

A working definition of selling

Relationship between Sales and Timing

Why people buy, or don’t
Resources mentioned:
How Good Humans Sell: The Proven Path to B2B Sales Success Book:
https://amzn.to/34odVaT
Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy by Ron Willingham

Connect with Catherine, here…
Website: extraboldsales.com
Email: [email protected]
LinkedIn: https://www.linkedin.com/in/catherineleebrown/
Thank you for listening. If you are enjoying this podcast… Let us know, by leaving a review and comment. Or, leave a voice message at https://anchor.fm/hardknowshow/message
Then, make sure to tell 2 people about the show.
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
Stay Connected: IG @hardknowpro
26 min
January 26, 2022 12. Season 3 Kickoff
We're baaaaack! The holidays are over and its time to jump in to the new year, but not too fast. We are all about sustainability while getting shit done. Listen to see what's coming up and who we're talking to this season.
7 min
October 20, 2021 11. Reflections: Curiosity + Self Study
Today I share some reflections from a little challenge I did in September. This is a small bite, so it won't be very long, but we will cover topics like curiosity and self study.... I'm also reminded of words of wisdom from Amy Poehler.
Thank you for listening. If you are enjoying this podcast… Let us know, by leaving a review and comment...Then, make sure to tell 2 people.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
11 min
October 20, 2021 10. Closing Time
We're approaching the end of the year. And some of you may be saying, "Wow, OMG, this is amazing!"
And some of you... not so much.
It doesn't matter how you feel about the 2021 coming to an end; a closing celebration is a great way to wrap up the year, month or week.
Listen to this episode to discover What it is... When to have one... and my favorite way to conduct a closing celebration.
Thank you for listening. If you are enjoying this podcast… Let us know, by leaving a review and comment. Then, make sure to tell 2 people.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
14 min
October 20, 2021 9. The Secret to Having a Difficult Conversations
This episode is longer than other, AND...... It's so worth it!
Today's guest, Kim, is a professional speaker, media coach, journalist, and fellow Houstonian. She's worked for major broadcasting companies including NBC, ABC, CBS, FOX, and has produced 1000s of stories, interviews, and live shows.
And.....
A former Super Bowl VP, Kim is the creator, host and executive producer of Chalk Talk
And...
A dog mom to, Angel. This is a master class in overcoming set backs and having difficult conversations.
To connect with Kim or have her talk to your organization......
www.instagram.com/kim.y.davis
https://www.linkedin.com/in/kimydavis/
www.twitter.com/kimydavis
www.facebook.com/chalktalkwithkim
If you are enjoying this podcast… Let us know, by leaving a review and comment. Then, make sure to tell 2 people about the show.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
38 min
October 20, 20218. How Can I Make Things Easier?
Y’all won’t believe how many nuggets of knowledge are in this episode! My friend, Sophie, is an “all-in” person who loves a challenge. Her first run was a 12 mile Tough Mudder, she became a group fitness instructor to conquer the fear of public speaking she enjoys writing…. So, of course, she's self publishing her own novel “The Demon You Know” coming out in December of 2021.
To give you a sneak peak, here are my key takeaways and questions we can ask ourselves each day
“How can I make this easier?”

“What can wait?”

Save emails and repurpose them for later

When a problem can't be solved right away, pivot.
Resources mentioned during the interview
The One Thing https://kellerink.com/products/the-one-thing
Deep Work https://www.calnewport.com/books/deep-work/
Bonus: She called me back to add another book to the list
Atomic Habits https://jamesclear.com/atomic-habits
Thank you for listening. If you are enjoying this podcast… Let us know, by leaving a review and comment. Then, make sure to tell 2 people about the show.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
24 min
October 20, 2021 7. Tying Up Loose Ends
In this episode I talk about my obsession with returning Tupperware that’s related to the concept… tying up loose ends.
Have you ever felt like your brain has a billion tabs open?
You just have so many unfinished teeny tiny tasks piling up, and keeping you from what you actually want to be doing.
Your’e not alone. I know the feeling all too well.
As we come to the end of 2021, it’s more important than ever to Wrap. That. Shit. Up….. The first time I did anything like this was during “The Art of Becoming A Coach” with Hillary Rubin. It has become one of my go to rituals to end the year!
Get a notebook and pull up a seat, you won’t want to miss these actionable, simple steps for closing out 2021 with a bang and freeing yourself!
Thank you for listening. If you are enjoying this podcast… Let us know, by leaving a review and comment. Then, make sure to tell 2 people.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
10 min
October 20, 2021 6. 5 Items You already Own to Jumpstart Productivity
I share five items that I always keep around me that jumpstart productivity. Items that help get me in gear when I'm all over the place, or stuck in overwhelm and anxiety.
These tools are simple. You probably even have them at home already… But just in case you don’t below are a few places you can purchase what’s mentioned in the episode.
Simple Weekly Planner and 2022 Wall Calendar:
https://www.jessicamodad.com/shop
Noted Paper Goods: https://noteddesignco.com
Rote Runner Planner: https://roterunner.com
Thank you for listening. If you are enjoying this podcast… let us know! Leave a review and comment....Then, make sure to tell 2 people.
Stay Connected: IG @hardknowpro
Until next time....
“If you’re going to be busy make sure you’re busy doing something that’s important to you.”
-Jessica
21 min
October 19, 2021 3. Say Yes Less - Back to Basics Part 2
We are constantly being asked to be more and do more.
When we can get clear about the activities, relationships and habits that support our productivity we can get more of what matters done.
This episode of Hard Know Show is all about identifying why it is so hard to set boundaries and say no. We are going to flip the script on what it means to say yes and start to protect our time, our energy and our peace
If you've ever felt overwhelmed, busy, frustrated, or like you'lll never get to the end of your to do list ... it's time to Say Yes Less!
15 min
October 19, 2021 2. Plan Your Freedom - Back to Basics Part 1
Y'all, this was hard! I'm a champagne sipping human being trying to work out how to be a podcaster :). In this first episode I share 4 keys that have helped get off burnout highway and on the road to freeing myself from overthinking, anxiety, busyness and overwhelm. Reports showed that pre-pandemic nearly 75% of American works said "no matter how hard they work, they feel as if they are not doing enough." Maybe you fall into that category. Well, if you are tired of feeling like less than enough and willing to change, check out this perfectly imperfect 1st episode!
28 min

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