The CFO Playbook

Headhunting During the Great Resignation with Mark Freebairn, Head of Board Practice and CFO Practice at Odgers Berndtson


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This episode of the CFO Playbook features an interview with Mark Freebairn, Partner, Head of the Board Practice, and the Financial Management Practice at Odgers Berndtson a global executive search, interim management, talent assessment, and leadership development firm based in London.

Mark focuses on advising Odgers Berndtson’s Board as a whole and others, while maintaining the track record the Financial Management Practice has built working with the finance function to identify and develop talent. Mark led the CFO Practice for 18 years before broadening his area of focus to lead the Board Practice. He benefits from seven years of experience as a Non-Executive Director on the Board of GlobalData plc and also sits on the Remuneration Committee for the Institute of Chartered Accountants in England and Wales.

In this episode of the CFO Playbook, Mark talks about his current role as a CFO headhunter, his unique approach to solidifying his place as a knowledgeable expert in the finance area, and the importance of building relationships. Given how the role of CFO has evolved and expanded overtime, he explains what it takes for aspiring CFOs to achieve success, and defines the current market availability for senior finance positions in a post resignation world.

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Guest Quotes:

“If you want to create a long term sustainable relationship, you create a circular relationship where you advise people when they want help in developing their career and you advise people when they want to hire people that will help them do better and develop their career that way. And if you create this circular relationship where every individual that you deal with benefits wherever they sit on that circle,  think you provide a full service offering, which as a consultant is all I wanna do.” 

You've gotta be bright. You've gotta be numerate. You've gotta be analytical. You've gotta be independent of thought. You've gotta be robust in terms of your personality because you won't always be popular. 

“Work out where you want to get to, and then understand the experience you need to get there. Work out the roles that give you that experience, work out how long you need to do them for,  work that backwards to where you are now. If you are on that path, you're heading in the right direction, keep going. But if you are not on that path then, first and foremost, go and talk internally to your boss and your HR partner and say, I wanna get there, I'm currently here, I can't get those two paths to link up which means I've gotta do something different, help me. And if you can't get help that way, because you will always do better internally because you've got your career, your reputation, your network, your knowledge to exploit to get the move you want; if you can't do that internally, then start thinking about how you do that externally.”

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Timestamp Topics:

01:48 Mark’s role as a CFO headhunter

04:53 Getting started at Odgers Berndtson

11:24 The evolving role the CFO

18:48 The process of becoming a CFO

29:37 Defining the current market for CFO roles

40:06 Advice for aspiring CFOs

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Sponsor:

This show is brought to you by Soldo, the brighter way to manage business spending and expenses. With Soldo, you can control every expense, track spend in real time, automate financial reporting, and then use those insights to fuel growth. Learn more at Soldo.com

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