Heavy Business

Heavy Business

By C Squared MusicBusinessMarketing
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Heavy Business episodes

  • 356 - Ol Drake (Evile): Balance, Thrash, and Life

    It today's episode we get to chat with Ol Drake from Evile! We talk promo, touring, and balancing work, family, and thrash.


    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/


    31 min
  • 355 - Holly Royle (C-Squared, Disconnected Souls): Why You're Not Making Sales (Even if You're Doing Everything Right?)

    In today's episode we try to cut through the weeds to discuss some reasons you may not be making sales, even if you think you're doing everything right. Branding, communication, and HAVING GOOD MUSIC make the list, among other things. So let's dig in and solve some of this together.


    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. ⁠https://csquared.info/contact-us/

    40 min
  • 354 - Stephan Mellul (Continental Touring) - Don't Make THIS MISTAKE When Booking Your Tours!

    Continental Touring plans some of the BEST metal tours that have come through North America in recent years. We are absolutely delighted to share this conversation we had with co-founder and Senior Booking Agent Stephan. Buckle up bookers!

    We talked about how the company started, and some deep insights into the thinking behind tour packages. We also discuss some of the complications involved with booking, and why your band may not be hearing back from booking agencies. Stephan has some very valuable gems of wisdom in here for bands wanting to know how to grow their bands to the next level.

    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    47 min
  • 353 - Tuomas Saukkonen (Before the Dawn, Wolfheart): Don't Run Before You Can Walk

    We chatted with Tuomas about how Before the Dawn resurrected, what the process has looked like, what he has observed in the music industry and emerging bands over the years, and his opinion on being on a label in today's scene!

    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/


    34 min
  • 352 - Natasha Gorey (RPMpromotion): Beyond the Review; Modern Media Outlets

    We all want positive reviews of our music, but what else is there? We had our friend Natasha Gorey back to chat about less conventional promotional outlets. YouTube, spotify playlists, podcasts, and social media should not be undervalued by artists. Take a listen and get a better picture of what a PR campaign can look like with all the media outlets today.

    Follow Natasha:

    Instagram: @natashagorey483

    @rpmpromotion

    www.rpmpromotion.ca 

    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/


    1 hr
  • 351 - Hans Platz (Feuerschwanz): Is it a Show or a Concert? Creating Entertainment and More

    Are you ready to enter BEZERKERMODE? Join us and guitarist Hans Platz as we discuss their new album, the key elements of a great live show, balancing multiple side projects, and COFFEE. We also talk a bit about the European/North American metal divide, and what to expect when you sign to a label.


    Fegefeuer is now releasing July 21, so you can still get your pre-orders in here: https://lnk.to/Feuerschwanz-Fegefeuer


    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    38 min
  • 350 - Adrian Baxter (artist to THE HALO EFFECT, BLACKBRAID and more): Why Artists Should be Selfish

    Adrian Baxter brings a deeply thoughtful approach to his art, so when he said in another interview that artists should be selfish, it may not mean what you think it does. We talked about artistic motivations, inspirations, and journeys in this episode, tune and and hear what you can learn from this excellent artist!


    Follow Adrian's art: https://www.instagram.com/adrian__baxter/


    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    32 min
  • 349 - Jenny Mac: Our New Social Media Expert (Welcome to the C-SQUAD!)

    Join us in giving a big welcome to our new Social Media Specialist, Jenny Mac! In this episode she shares her experience and insight on the mire that is social media today. Learn how she can help you and more!


    Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. 

    https://csquared.info/contact-us/

    40 min
  • 348 - Estevan Vega (Capulet Entertainment): Starting and running CAPULET FEST

    We spoke with promoter (and author!) Estevan Vega about how he started his own independent promotion company, why he named it after a family in Shakespeare's Romeo & Juliet, and his own rapidly growing music fest. He offered many valuable insights for bands who want to play festivals, as well as those interested in starting their own festivals!


    GET TICKETS TO CAPULET FEST https://www.capuletent.com/capulet-fest


    ABOUT CAPULET ENTERTAINMENT

    "We exist to propel art and music into the culture.

    We are Capulet Entertainment, an independent promotion company formed in 2012 by author and lifelong music aficionado Estevan Vega. Since its inception a decade ago, Capulet ENT has curated numerous events in the New England area, booking high-profile talent in the alternative rock and metal scene, some of whom include: Alesana, A Skylit Drive, PVRIS, D.R.U.G.S., Convictions, Kingsmen, Glasslands, Rivals, Spirit Breaker, Project 86, Spoken, Prison, and many more. " - https://www.capuletent.com/about


    Need to hire PR? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.

    Learn More: https://csquared.info/testimonials/

    44 min
  • 347 - Josh Poer (Phobophilic): Major Touring & Playing Milwaukee Metal Fest

    Josh Poer is back again, this time to talk about Phobophilic's experience on tour with The Black Dahlia Murder, Terror, Frozen Soul, and Fuming Mouth. He drops some great touring tips in this episode! Phobophilic also played the comeback festival of the year, Milwaukee Metal Fest - we got an inside story on how they got on the bill and what it was like.


    Need to hire PR? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.

    Learn More: https://csquared.info/testimonials/


    38 min

About Heavy Business

From the publisher's feed

Heavy Business is a metal marketing podcast presented by C Squared Music. You've toiled away to make your music great, don't drop the ball on the promotion! We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as we chat with musicians, record label professionals, journalists, and more about how to get more eyes (and ears) on your music!