A conversation with Phyllis Nickum, owner/operator of Cowgirls and Cowboys in the West, a tourism company on the rim of Palo Duro Canyon. Phyllis literally grew up in hotels, spent decades in hotel management and operations—including the Ambassador Hotel in Amarillo—and "retired" to a second career on horseback. She talks to host Jason Boyett about her career, the Ambassador's heyday, and why riding horses in the Panhandle is on so many travelers' bucket lists. This episode is sponsored by Panhandle-Plains Historical Museum.

A conversation with Jennifer Gallardo, a vice president at Amarillo National Bank. Jennifer manages the ANB branch at NE 24th & Grand, where she deals with a remarkably diverse customer base, and has worked at the bank since she was 17. In this episode, she tells host Jason Boyett about her career path, growing up in the Barrio, and her involvement on the Amarillo Civic Center Complex executive committee. In particular, they discuss its needs for the future. This episode is sponsored by the Mani-Camper and Bivins Pointe.

A conversation with Kent Harris, a working potter and the owner of Blue Sage Pottery. A Missouri native who got a fine arts degree from WTAMU, Kent is one of those unique Amarillo creatives who is making a living as an artist. His stoneware pottery sells online and has appeared in galleries across the United States. With host Jason Boyett, Kent discuses how he and his wife, Megan, built their business, why pottery is so addictive and therapeutic, and how the Texas Panhandle shapes his work. This episode is sponsored by Jimmy John's.

A conversation with Emmi Hilbish, an elite wheelchair athlete and graduate of River Road High School. Born with spina bifida, Emmi struggled to walk and was entirely wheelchair-bound by the age of 10. After getting her first sports wheelchair in high school, she discovered a talent for wheelchair basketball, got a full-ride scholarship to the University of Texas at Arlington, and won a national championship with the Lady Movin' Mavs. With host Jason Boyett, Emmi shares about her athletic career as well as the local impact of the organization One Chair at a Time. This episode is sponsored by Jimmy John's.

A conversation with Dr. Billy Graves of Amarillo Oral & Maxillofacial Surgery (AOMS), one of the nation's largest oral surgery practices. A native of Kentucky, Dr. Graves intentionally picked Amarillo as the place to start his practice after he finished his schooling and residency. With host Jason Boyett, he reveals why Amarillo was his ideal choice, why the people here continue to surprise him, and how AOMS gains national attention through social media, its 4-Hour Smile giveaway and more. This episode is sponsored by Panhandle-Plains Historical Museum and Wieck Realty.

A conversation with Dajana Johnson, the owner/operator of The Slay Station, a salon at 1st and Polk near downtown Amarillo. Only 22 years old, Dajana is a young entrepreneur who is carving out a career despite the challenges of her low-income upbringing. With host Jason Boyett, Dajana reveals her career path so far, why her salon is only "Level 3" in a multi-step career, and why it's so important for young women like her to see other females and minorities in ownership positions. This episode is sponsored by Panhandle-Plains Historical Museum and Cara Hendricks/Edward Jones (806-358-8346).

A conversation with Chris Seals, cofounder and CEO at Still Austin Whiskey Co. An economist who spent the last 15 years in Amarillo, Chris now splits his time between here and Austin, where he runs the first whiskey distillery in the state capital since Prohibition. With host Jason Boyett, Chris reveals how his career developed, why a change in Texas law made Still Austin viable, and why this area is so important to the distillery's latest release. This episode is sponsored by the Mani Camper and SKP Creative.

A conversation with Libby Lane, owner and designer of Libby Lane leather handbags and accessories, an international business based in Amarillo. Libby grew up in Bushland, attended the Art Institute of Chicago, and now assembles each of her products by hand in Amarillo. With host Jason Boyett, she explains how her business began, why the Panhandle is so central to her products' story, and how she found balance and simplicity here after having lived in Chicago and New York. This episode is sponsored by Jimmy John's and Dr. Eddy Sauer.

A conversation with Lara Escobar, the executive director of Amarillo Area CASA (Court-Appointed Special Advocates). Lara lived in El Paso, College Station and Lubbock before coming to Amarillo ten years ago. With host Jason Boyett, she shares about her career in social work and public health, what she discovered upon relocating to Amarillo, and how volunteer advocates can change the life of a child in foster care. This episode is sponsored by Panhandle-Plains Historical Museum and Cara Hendricks/Edward Jones (806-358-8346).

A conversation with R. Taylor Moore, a former CIA analyst and operative who now lives in Amarillo as a full-time writer of thriller novels. Taylor grew up in South Texas, traveled the world, and found his way into a decade-long career in intelligence. With host Jason Boyett, he shares how, a few years ago, he arrived in Amarillo "kicking and screaming" but saw that decision change the direction of his life. This episode is sponsored by Wieck Realty and Bivins Pointe.