Hey Joey V.

What if I told you that there was a tool out there that could transform your business for the better. That there was one magical tool that would completely revolutionize the way that you do business. We're talking something that could 10 X your business overnight.

So how close is too close when it comes to trademark infringement and confusing the public?

The line can get pretty thin as you’ll see in the NCAA trademark dispute I’m talking about on today’s live.

It’s both hilarious and shocking - don’t miss it!

So many people right now are talking about the importance of the client experience and gift giving and wow packages that you give your clients to make them fall in love with you.

I can tell you one of the most expensive lessons that I've learned myself personally is that gift giving is not going to solve your customer support and your customer experience problems.

“Under promise, over deliver” is a biz strategy that's been around forever.

SO many well respected people, across all industries, have even sworn by it.

But I'm sure from the title of this video that you've already guessed my opinion... It's THE WORST.

If this legal stuff is confusing for you, you're in the right place, especially when it comes to this distinction that, so many business owners get tripped up on between copyrights and trademarks.

So today we're going to be talking about this difference and maybe when you hear about copyrights and trademarks, you're just like, Joey, I don't understand the difference at all or maybe you feel like you've got a good sense of it, but just not a hundred percent in terms of your confidence.

Today I'm going to give you the top three reasons why you want a trademark attorney in your back pocket.

Although business owners aren't craving to work with an attorney the way you might be  excited to work with a marketer or sales strategist or business coach, there are really important and actually kind of sexy reasons to work with a trademark attorney.

I get people all the time saying, Joey, I am following you on social, I like what you're doing. I would love to work with you, but just be real with me. Do I really need a trademark? It's a good question.

Let's break down the main reasons why you should consider strongly to prioritize trademarks on your to-do list without getting sucked into all that legal mumbo jumbo. And there are really three main things that you want to consider three main benefits to securing your trademark reasons.