Hold The Standard is an education platform dedicated to raising the standard of coaching through honest conversations, practical coaching and evidence-informed education.
Created for coaches, aspiring coaches and curious athletes, our mission is to challenge conventional thinking, question current trends, revisit the fundamentals of the CrossFit methodology, and explore what it truly means to coach and train at a high standard.
We believe great coaching isn't built by chasing trends - it's built by mastering timeless principles.
In an industry constantly chasing more, we're passionate about bringing the conversation back to what matters most: exceptional coaching, sound principles, and the timeless fundamentals that have shaped great coaches, thriving affiliates and resilient athletes for decades.
Led by Candice Lamb, women's health physiotherapist and CrossFit Level 3 Trainer, and Amanda Wilson, CrossFit affiliate owner and CrossFit Level 3 Trainer, Hold The Standard combines clinical expertise with decades of real-world coaching experience to help coaches better understand, support and develop humans through the CrossFit methodology.
Every episode is grounded in experience, driven by curiosity and designed to help you think more critically about the craft of coaching.
Have a question, topic or idea you'd like us to cover? We'd love to hear from you.
📩 Instagram: @holdthestandard
Hold the standard.