Most business owners try to create 'hooks' - and accidentally push clients away. They think they're grabbing attention. But their funnel is trying to talk to the wrong person. In this video, Adam Stott - the UK's leading expert on social media monetisation and founder of Big Business Entrepreneurs, breaks down the real psychology behind powerful hooks that actually convert. 💥 You'll learn: The subtle shift that turns your ignored messaging into steady leads Why demographics are killing your funnel - and what to use instead A 3-step formula that pulls the right clients in without pushy tactics 🎯 Listen now to fix your funnel - from the very first word.

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