Twenty-five musicians. One stairwell. One chaotic take. That’s where the journey began for Chris Ruediger and the now-viral 615 House. In this episode, Chris sits down to unpack the wild story behind their most iconic shoot, the strategy behind standing out in a saturated digital world, and the founding of Fort Nash—a growing media empire rooted in country culture and collaboration.

We talk about:

• The importance of defining your brand before you post

• How 615 House helped launch country artists like Ashley Cooke and Spencer Crandall

• Why Nashville still might be a 10-year town

• What success really means (hint: it’s not just views)

• Behind-the-scenes stories from viral shoots, artist development, and travel mishaps (including a lemon in Florence that almost ruined everything)

Plus: We reveal the dream projects that could shape the future of local storytelling and music media—including a hot air balloon festival over the Natchez Trace and an epic town revival mission.

Whether you're a creator, an artist, or a fan of country music—this episode will leave you inspired and ready to build something real.

https://www.fort-nash.com/