<p>Nikki Mendonça, global president of Accenture Interactive Operations, sheds light on why big consultants - including her own firm - are well positioned to dominate marketing services. </p>

Nikki Mendonça, global president of Accenture Interactive Operations, sheds light on why big consultants - including her own firm - are well positioned to dominate marketing services.

<p>Nikki Mendonça, global president of Accenture Interactive Operations, sheds light on why big consultants - including her own firm - are well positioned to&nbsp;dominate marketing services.&nbsp;</p>

How Accenture Interactive Gate-Crashed Marketing

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

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How Accenture Interactive Gate-Crashed Marketing

How Accenture Interactive Gate-Crashed Marketing

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