Episode 27: How is AI revolutionizing productivity for marketers? Matt Wolfe (https://x.com/mreflow) and Nathan Lands (https://x.com/NathanLands) are joined by Zeynep Ozdemir (https://www.linkedin.com/in/zeynep-inanoglu-ozdemir-phd-962a5035/), the Chief Marketing Officer of Atlassian, who brings a unique blend of AI expertise and marketing experience.

In this episode, we explore Zeynep's fascinating journey from engineering and speech synthesis to her pivotal role in marketing. The discussion delves into how AI is transforming marketing strategies, creating a partnership between human creativity and AI capabilities, and making marketers significantly more productive. With insights from Atlassian's cutting-edge AI applications and detailed survey data on AI usage in marketing, this conversation is packed with actionable takeaways for embracing AI in your workflow.

Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd

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Check Out Matt’s Stuff:

• Future Tools - https://futuretools.beehiiv.com/

• Blog - https://www.mattwolfe.com/

• YouTube- https://www.youtube.com/@mreflow

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Check Out Nathan's Stuff:

The Next Wave is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Darren Clarke // Editing by Ezra Bakker Trupiano