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Next in Media spoke with Tim Natividad, US Head of Enterprise Sales at TikTok, about how the company is trying to vie for traditional TV dollars - while also helping brands embrace a whole new form of marketing on what he calls a "participation engine.'
Guest: Tim Natividad
Host: Mike Shields
Sponsored by: Epsilon
Produced by: Fresh Take
4.8
4343 ratings
Next in Media spoke with Tim Natividad, US Head of Enterprise Sales at TikTok, about how the company is trying to vie for traditional TV dollars - while also helping brands embrace a whole new form of marketing on what he calls a "participation engine.'
Guest: Tim Natividad
Host: Mike Shields
Sponsored by: Epsilon
Produced by: Fresh Take
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