In this episode of the GaryVee Audio Experience, I sit down with my good friend, the cultural savant Rich the Kid, to discuss how the music industry is evolving and what's next in culture and entrepreneurship. Rich the Kid gives us an exclusive look into his massive album that has taken two years to create. He also reveals his new clothing and skateboard brand, "Snake Pit," and his focus on signing the next generation of Atlanta artists. We dive deep into the mindset required to win today, from discipline and eliminating blame to finding opportunity in confusion.

You’ll learn:

• Why Rich the Kid's new album is a global, universal project inspired by African and Latin culture.
• My predictions on the next massive waves in business: Live Shopping, Live Streaming, and AI.
• Why "losers" are the only people not excited about change.
• Why discipline, not information, is the key to winning in business and life.