Making media is hard. Distributing it to the right audience even more so. GenAI can help. 

Matt Monahan is the president of Arc XP at the Washington Post. On this episode, we're digging into the core technology of any media company: the content management system (CMS), why they’re so hard to build right and how new GenAI tools can reduce the toil required for journalists to get their stories to the right audience. 

Arc XP is not only the CMS used by the Washington Post, but it’s also used by many other publishers, broadcasters, and companies with stories to tell. Matt shares more on the challenge of commercializing and white-listing an internal tool for others to use. It’s a tantalizing idea – turn that cost center into a profit center! — but it’s not for the faint of heart. 

Plus, lessons from Jeff Bezos, the owner of the Washington Post, including how the Post uses key Amazon practices, such as the “six page memo” and “one- and two-way doors.” 

Key Moments: 

• (00:00) - Introduction

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