Real Talk for Real Fundraisers

How Mid-Level and Direct Response Can Partner Together


Listen Later

Building a partnership between mid-level and direct response is crucial to your organization’s success. Yet many organizations are missing out on opportunities to align these groups in a way that will strengthen the donor pipeline.  

 

For this episode, we invited special guests Becca Burgess, VP of Client Services at Moore, and Kara Ansotegui, Senior Director of Leadership Annual Giving at the American Cancer Society, to join us for a conversation about creating a partnership between mid-level and direct response that will result in stronger relationships with donors at every stage of giving.  

 

Show Highlights: In this episode, you’ll learn about…  

  • The difference between a high-touch direct mail campaign and a relational mid-level approach 

  • Creative ways that organizations can promote collaboration between mid-level and direct response teams 

  • Barriers that prevent these groups from coordinating their donor outreach 

  • ...more
    View all episodesView all episodes
    Download on the App Store

    Real Talk for Real FundraisersBy Veritus Group

    • 4.8
    • 4.8
    • 4.8
    • 4.8
    • 4.8

    4.8

    37 ratings


    More shows like Real Talk for Real Fundraisers

    View all
    Fresh Air by NPR

    Fresh Air

    38,184 Listeners

    The Moth by The Moth

    The Moth

    27,269 Listeners

    The New Yorker Radio Hour by WNYC Studios and The New Yorker

    The New Yorker Radio Hour

    6,649 Listeners

    The NPR Politics Podcast by NPR

    The NPR Politics Podcast

    25,742 Listeners

    Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications by Joan Garry

    Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications

    316 Listeners

    Up First from NPR by NPR

    Up First from NPR

    55,871 Listeners

    First Day Podcast by The Fund Raising School

    First Day Podcast

    53 Listeners

    The Happiness Lab with Dr. Laurie Santos by Pushkin Industries

    The Happiness Lab with Dr. Laurie Santos

    14,432 Listeners

    The Intentional Fundraiser Podcast by Tammy Zonker

    The Intentional Fundraiser Podcast

    17 Listeners

    One Visit Away by Kevin Fitzpatrick

    One Visit Away

    179 Listeners

    SmartLess by Jason Bateman, Sean Hayes, Will Arnett

    SmartLess

    57,695 Listeners

    All About Capital Campaigns: Nonprofits, Fundraising, Major Gifts, Toolkit by Capital Campaign Pro

    All About Capital Campaigns: Nonprofits, Fundraising, Major Gifts, Toolkit

    36 Listeners

    On with Kara Swisher by Vox Media

    On with Kara Swisher

    3,224 Listeners

    Wiser Than Me with Julia Louis-Dreyfus by Lemonada Media

    Wiser Than Me with Julia Louis-Dreyfus

    10,551 Listeners

    Good Hang with Amy Poehler by The Ringer

    Good Hang with Amy Poehler

    6,342 Listeners