Sign up to save your podcasts
Or
Share How pitch narrowed their ICP and accelerated growth (with Ulrik Bo Larsen)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
How pitch narrowed their ICP and accelerated growth (with Ulrik Bo Larsen)
How's PLG different from outbound? We asked someone who's worked with both motions. And the interesting part?
They used a very simple trick to accelerate their PLG: Defining their ICP.
- (00:00) - Introduction
This episode is brought to you by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage’s RevOps experts—crafted for enterprise teams to maximize performance.
Never miss a new episode, join our newsletter on revenueformula.substack.com
View all episodes
By Toni Hohlbein & Raul Porojan
5
88 ratings
How's PLG different from outbound? We asked someone who's worked with both motions. And the interesting part?
They used a very simple trick to accelerate their PLG: Defining their ICP.
- (00:00) - Introduction
This episode is brought to you by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage’s RevOps experts—crafted for enterprise teams to maximize performance.
Never miss a new episode, join our newsletter on revenueformula.substack.com
More shows like The Revenue Formula
View all
Startups For the Rest of Us
691 Listeners
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
507 Listeners
The Official SaaStr Podcast: SaaS | Founders | Investors
172 Listeners
The Daily
111,077 Listeners
The GTM Podcast
142 Listeners
Børsen Morgenbriefing
24 Listeners
My First Million
2,614 Listeners
All-In with Chamath, Jason, Sacks & Friedberg
8,756 Listeners
The Ezra Klein Show
15,007 Listeners
B2B Marketing with Dave Gerhardt
40 Listeners
The Science of Scaling
93 Listeners
Get the Check
17 Listeners