Today we revisit a live talk from CIFF, Copenhagen international fashion fairs, where we held an exclusive live interview with Lars Fredriksson, the founder of Swedish beauty brand Verso Skincare. In this conversation, we touch upon:

• Why Vitamin A is key to Versos products
• Verso’s own patent, Near 1
• The role of biotech going forward
• What it means to be a responsible brand today

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With: Konrad Olsson, Editor-in-Chief & Founder, and Johan Magnusson, Senior Editor.

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