In this episode of the YouTube Creator Hub Podcast, Dusty interviews Dana Findwell, a content creator who transitioned from a career in graphic design to YouTube after being laid off in 2020. Dana shares her journey of starting a thrifting business and her struggles with gaining traction on her channel until she pivoted to share her personal story of starting over at 59. The conversation explores the importance of finding a niche, the technical aspects of video production, monetization strategies, and the lessons learned along the way, including overcoming imposter syndrome and the value of vulnerability in storytelling.

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All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast.

BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M

My YouTube Film Gear: 🎥 Camera: https://geni.us/B9eb5P 🎙️ Microphone: https://geni.us/QarC 🎤 Audio Interface: https://geni.us/kaosfB 🎧 Headphones: https://amzn.to/48YcHlB

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About Dana:

I'm Dana from Dana Findwell. My YouTube journey started after I was laid off in 2020. I launched a thrifting business and a channel focused on my business, but for two years, I struggled to gain traction. Everything changed when I shared a very personal video about what it was really like starting over at 59—that video went viral and brought in over 20,000 new subscribers! Now, I focus on reinvention, decluttering, and simple living after 50.

Connect With Dana:

YouTube Channel