Higher Ed Pulse

How to Automate In-House Direct Admissions — Live from The Engage Summit


Listen Later

Is your institution not a “fit” for the current direct admission vendor partnership opportunities? Could you have a population of student data that would allow you to create an “in-house” direct admissions program? 

In this power episode with Lenell Hahn, Director of Admission at Southeast Missouri State University, discover how she has led her team in leveraging Element451 to automate creating applications for their early college credit student population. 

Discover how SEMO used this idea to creatively bring the opportunity to hundreds of students already in their database.


This Episode is Sponsored by our friends at Element451

Element451 is an advanced student engagement CRM, providing higher ed institutions with a competitive admissions advantage from recruitment to enrollment through the use of AI, student behavior data, and modern marketing automation.

Learn more about Element451

About the Enrollify Podcast Network 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam-packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Day Kibilds, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours. 


- - - -

Connect With Our Host:
Mallory Willsea 
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea

About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit! 
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

...more
View all episodesView all episodes
Download on the App Store

Higher Ed PulseBy Mallory Willsea

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

22 ratings


More shows like Higher Ed Pulse

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

252 Listeners

Teaching in Higher Ed by Bonni Stachowiak

Teaching in Higher Ed

370 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,245 Listeners

Craig Groeschel Leadership Podcast by Life.Church

Craig Groeschel Leadership Podcast

10,652 Listeners

Future U Podcast - The Pulse of Higher Ed by Jeff Selingo, Michael Horn

Future U Podcast - The Pulse of Higher Ed

131 Listeners

Coaching Real Leaders by Harvard Business Review / Muriel Wilkins

Coaching Real Leaders

632 Listeners

The Higher Ed Marketer by Caylor Solutions

The Higher Ed Marketer

50 Listeners

The Application with Allison Turcio by Allison Turcio

The Application with Allison Turcio

12 Listeners

Confessions of a Higher Ed CMO — with Jaime Hunt by Enrollify

Confessions of a Higher Ed CMO — with Jaime Hunt

31 Listeners

Mission Admissions by Jeremy Tiers

Mission Admissions

14 Listeners

Confessions of a Higher Ed Social Media Manager by Jenny Li Fowler

Confessions of a Higher Ed Social Media Manager

6 Listeners

Talking Tactics by Dayana Kibilds

Talking Tactics

6 Listeners

The EduData Podcast by Timothy Davis, Jamie Boggs

The EduData Podcast

1 Listeners

Mastering the Next by Dr. Ray Lutzky

Mastering the Next

2 Listeners

AI for U by Brian Piper

AI for U

6 Listeners