Beyond Your WHY

How To Be Simple and Consistent in Marketing


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Meet Evan Tardy. 


His WHY is Simplify. 


Interviewed by WHY Institute Founder Dr. Gary Sanchez (Better Way).


Since 2010, Evan has built and led the Dr. Axe organization from $0 in revenue and no employees, to over 150 employees with revenue exceeding $100M. He cut his teeth in digital performance marketing and ecommerce where he helped build profitable direct response campaigns of $1M+/month. He then led the company to grow a 2M+ person email list, over 4M social media subscribers, and SEO traffic reaching 20M+ visitors per month. As the President, he landed the company on the INC. 5000 Fastest Growing Companies in America list two years in a row, becoming the fastest growing company in Tennessee in 2017. In 2018, they sold a portion of the company for $103M.

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Beyond Your WHYBy Dr. Gary Sanchez

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