Call Me CEO: Moms Building Businesses, a Woman's guide to Balancing it All

How to Build a 6-Figure Boutique in One Year | Jessica Ulrich


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How did Jessica Ulrich build a boutique? 

Today, Jessica Ulrich is sharing her dream with us of starting a boutique with five adorable kids and working only two hours a day while her children are napping. She was able to build a boutique in 2017 and grow to six figures in only one year. For Jessica, building this business is not about the money. It was about the desire to show women that they can look fashionable and fabulous at any size or at any phase of life.

As Ivie Lola grew, Jessica was constantly getting questions from other wannabe entrepreneurs and quickly developed a passion for helping others pursue their passions as she started privately coaching friends and acquaintances. Equipped with the knowledge and desire to help more women to reach their full potential and dreams, Jessica decided to build an official course Boutique Builder Bootcamp.

Sometimes, the thing that you think is holding you back from being successful is actually the building block that's going to help you step into that place where you need to be.

From this Episode, You Will Learn How to Build a Boutique

  • Developing confidence in yourself and becoming comfortable with who you are
  • The first steps of starting a boutique
  • Finding the right manufacture
  • Using social media as a business platform
  • Hiring out other parts of the business to create balance

Developing confidence in yourself and becoming comfortable with who you are

Jessica stepped out of her comfort zone to develop confidence by telling herself that the things she didn't "like" about herself were the things that would propel her to be successful. She said "for me, that was, 'Oh, my body's not perfect so I can't be successful.' But really, it was, 'Your body's not perfect. So, you are going to be more successful because of that.'"

The first steps of starting a boutique

Starting a boutique can seem a little overwhelming but Jessica has some great tips! Some of which she talks about are: researching online; pick a name and get an LLC and business license; create a logo; create a Shopify account, etc. Listen for more details!

Finding the right manufacturer

You definitely need to know your boutique style when it comes to finding sources for your clothing. Jessica talks about the pros and cons of overseas versus local options!

Using social media as a business platform

From starting with a Facebook community, Jessica was able to grow in popularity and increase her network. She moved over to Instagram and began doing try-ons, collaborations, and customer service!

Hiring out other parts of the business to create balance

There are certain parts of a business that need to done by the owner themselves, but once you are making enough money to hire someone, it is important to hire out. Jessica talks about evaluating what things to hire out, and what things you should do on your own. 

Episode Resources and Links:

  • Ivie Lola Instagram
  • Jessica Ulrich Website -Use the code: callmeceo for 10% off the course!
  • Ivie Lola Website -Use the code: callmeceo for 15% off your purchase!
...more
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Call Me CEO: Moms Building Businesses, a Woman's guide to Balancing it AllBy Camille Walker

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