Welcome to Episode 2 of the Marketing Strategies for 2026 series by Exposure Ninja.

Catch the full Marketing Strategies for 2026 series 👉 https://exposure.ninja/strategies2026

Enterprise marketing teams are drowning in coordination complexity, and throwing more budget at fragmented campaigns simply doesn't work, creating an urgent need for unified strategies that actually scale.

Enterprise businesses are operating with departmental silos that conflict with each other's KPIs, whilst the companies achieving consistent growth have implemented coordinated frameworks that unify stakeholders and maintain competitive advantage.

Mastering enterprise coordination isn't optional for business marketing leaders — it's becoming essential for market leadership.

In this episode, Charlie Marchant (CEO) and Dale Davies (Head of Marketing) reveal:

• The 80/20 framework that balances proven channels with strategic innovation
• How to break down departmental silos without eliminating compliance processes
• The three technology integration requirements that enable real-time coordination
• Strategies for securing stakeholder buy-in for emerging opportunities like AI search optimisation

If you're ready to transform coordination challenges into competitive advantages whilst your competitors remain trapped in silos, this episode provides your complete framework for scalable enterprise marketing.