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Ash and Kane share some insider knowledge on how to create viral videos and clips from your podcast. They reveal proven techniques to grow your reach, talk about how to track your progress effectively and also tell you the things not to do!

KEY TAKEAWAYS

• Tracking your success and failures is important. Create a document where you track all your results on every platform, including who has worked on it, the caption, comments, views and more.
• The first few seconds of a video are paramount, you need to capture attention, two proven ways are to use a famous name or a great question.
• Your clip doesn’t have to be chronological, you can use something from the middle or even the end of the video at the start of your clip to get engagement first.
• It’s not advised to have branding on your clips, it can have a negative impact.
• Your clip needs to be good standalone content.
• Don’t try and sell to people in a clip, a clip is to build your awareness, brand and get people engaged with you and your content, not to sell from.

BEST MOMENTS

“You should have a document tracking your results of every clip on every platform”

“What you can track you can prove”

“If you’re first 3 seconds aren’t great, don’t use the clip it won’t work”

“He [Joe Rogan] is the exception not the rule”

“What you’re saying and what your guest is saying are what matter”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

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ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

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Email: [email protected]