120: How to Determine Which Project to Take for Your Design Firm WITH KRISSY PETERSON

Joining me on the podcast today is Krissy Peterson of K. Peterson Design located in Seattle, Washington. Krissy offers full-service design to her clients and today we are going to tackle a business challenge she is having. My guess is that each of us has had a similar question at some point, and this one has a very detailed answer. Take notes, because there is a lot to untangle.   

Topics Mentioned:

• Profitability

• Analysis

• Time

• Net Profit

Key Thoughts:

• Never lose the excitement of somebody calling to say they want to work with your company. Michele (8:59) 

• Backwards financials help you walk through your financials.  Michele (20:47) 

• Then we look at your expenses to get the gross profit. Michele (30:10) 

• It's been really helpful and valuable to break down all of those things to be able to actually see what those numbers are. Krissy (44:02) 

• It is helpful to think through some of these other things, be able to go back now and look at some of these other projects. Krissy (51:11)

Contact Michele:

• Email: [email protected]

• Facebook: Scarlet Thread Consulting

• Instagram: @ScarletThreadATL

Contact Krissy:

• Website: kpetersondesign.com

• Facebook: K. Peterson Design

• Instagram: @kpetersondesign

References and Resources:

• The Designers' Inner Circle - Become a Member Today

• Backwards Financials for the Win - Episode 11 with Tracie Taylor