Product Discovery is an exciting part of any Design Project, and it may be a Designer’s first exposure to working with executives.

During a Project Kickoff, CEOs and other executives may come to discuss their grand vision of the project or help establish its overall goals. Unfortunately, as a result, many Designers stay silent and wait for other voices to speak up and finish talking.

However, that approach may cost you a lot of time and effort. Decisions you make during the Discovery process can often significantly impact the final product, and asking three specific questions during this process can help you do that.

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