Mallory and Seth dive into the growing influence of AI in non-student facing roles within higher education. They explore practical applications, such as AI-powered website searches, content management tools, and the rise of AI assistants. Highlighting real-world examples, including the use of AI in web management and data analytics, they discuss how these technologies are streamlining operations, enhancing efficiency, and reshaping the workforce. Whether you’re an enrollment marketer or a higher ed professional looking to leverage AI, this episode is packed with insights to help you stay ahead of the curve.

Key Takeaways:

• AI-Enhanced Websites: Tools like Element451's Bolt Discovery are revolutionizing how website visitors interact with higher ed websites, making navigation more intuitive and user-friendly.
• AI in Enrollment: AI's ability to support enrollment reps is expanding, with some organizations already integrating AI chatbots and assistants to handle nuanced inquiries.
• Operational Efficiency: AI-powered tools like ClassifAI are being used to automate content tagging and image descriptions, significantly speeding up web management tasks.
• Data-Driven Decisions: AI can help non-data experts uncover insights and make informed decisions by simplifying complex data analysis.
• AI in Content Creation: The strategic use of AI in content production can lead to higher-quality outputs by allowing senior editors to focus on prompt engineering and content refinement.
• AI as a Team Member: The future workforce might see more senior roles managing AI tools, effectively treating AI like human team members to boost productivity.

Listen to AI For U on Enrollify – the network’s newest podcast!

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Connect With Our Host:
Mallory Willsea 
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea

About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

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Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register