Today's episode is a classic GaryVeeTV segment! One of the most important things your business can do for the end consumer is to create as little friction as possible for them to consume your content or buy your products. In this fireside chat, we discuss how the internet enables the business to remove the friction now more than ever before and I give some tactical tips on things I'm doing to remove friction in my own endeavors.

Enjoy! Let me know what you thought.

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