In this episode of The AI Tool Report, Liam Lawson sits down with Ruben Hassid, founder of EasyGen, to explore how AI is disrupting content creation and changing LinkedIn strategy for professionals.

Ruben shares his journey from ghostwriting in fintech to building an AI-powered content engine that helps users create high-quality LinkedIn posts at scale. He reveals how AI is not replacing creators—but making high standards more essential than ever. From leveraging AI to refine messaging to using automation for content ideation, this episode dives deep into how AI is changing the way people build their online presence.

Discover how AI tools are streamlining content creation, optimizing engagement, and giving professionals a competitive edge on LinkedIn. Ruben also breaks down the biggest mistakes people make with AI-generated content, why most AI-written posts fail to resonate, and how to use AI strategically to enhance (not replace) human creativity.

This conversation unpacks the future of AI-driven content, the shift towards freelancing and personal branding, and why mastering AI now is critical for staying ahead in the creator economy.

Want to learn how to use AI to dominate LinkedIn and scale your content faster?

Tune in now and don’t forget to like, comment, and subscribe for more expert insights!

Learn AI in Just 5 Minutes Per Day: https://www.theaireport.ai/

Connect with Ruben: https://www.linkedin.com/ruben-hassid/

(00:00) AI’s Impact on Content Creation  

(02:29) The Importance of Taste & Experience in AI Content  

(05:22) How Ruben Uses AI to 10X LinkedIn Growth  

(09:07) Will AI Replace Jobs?

(14:46) AI for Sales, Marketing, & Content Creation  

(15:42) What is EasyGen?

(17:41) Why LinkedIn is the #1 Platform for AI Growth  

(21:26) How EasyGen Generates LinkedIn Posts  

(24:05) AI Writing Process Explained

(27:16) EasyGen’s Mission & Future  

(33:40) How to Grow on LinkedIn in 2025  

(37:02) The #1 Strategy for LinkedIn Growth with AI  

(41:18) Ruben’s Journey

(46:10) Why Ruben Chose to Build an AI Startup 

(50:37) AI’s Role in Personal Branding

(52:21) How Ruben Thinks About His AI Legacy