In this episode of Master Fiction Writing, we explore Step 4 of the Story Development process: writing your book’s jacket copy before the book is even written.

It might sound backwards, but crafting jacket copy early can sharpen your story’s focus, clarify the promise you’re making to readers, and help you stay on track as you write. We’ll break down what makes jacket copy work (and what doesn’t), why this step matters so much more than just marketing, and how to write 250 words that capture the heart, stakes, and soul of your story.

This episode will help you shift perspective from “writer” to “reader” and give you a powerful tool to guide your next draft.