How We Hustle Podcast

Your clients and leads are constantly being hit with marketing messages from every direction, that's why if you're going to be successful, you need to stand out among the noise, and you do this by ensuring you have a carefully thought-out and defined niche.

In this episode you will learn how to speak directly to your ideal prospects so that you can grab their attention, how to differentiate yourself from the competition, and how to position yourself as a leader in your space.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

Call-to-Actions are critical if you are selling a product or a service, but not all of them are the same. In this episode, we discuss what a call-to-action is, what the different types are, and which type is appropriate for every different situation.

If you are selling a less expensive service vs. a more expensive service, or if you are selling products of different types, you're going to need to ensure that the call-to-action that you are using is best suited for the outcome you are hoping to achieve. Using the wrong call-to-action could mean leaving lots of money on the table.

Listen to this episode to make sure you are using call-to-actions properly in your business.

Follow us on Instagram @howwehustlepodcast

Learn More about Tanya & Mike at their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

Get their Freebies:

Go-Getter's Guide to Becoming a BADASS Business Woman:

http://bit.ly/Free-Go-Getters-Guide

The 7 Signs Your Book is Worth Publishing:

http://bit.ly/7signsofagreatbookidea

Regardless of what you're selling, you're going to hear the objection "I can't afford it". In this episode, we talk about how to counter this and other objections. The reality is, if you are talking to a potential client, they are interested in what you have to sell, and there are numerous tactics to close the sale. Listen to this episode to hear all of the tips that we offer for closing your next sale.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

In this episode Mike talks about how life has changed for him now that he sold his main business - he's now back to starting a new business, and he finds it overwhelming. This episode is all about dealing with overwhelm in business.

Feeling overwhelmed with all that you need to do is common, but often the reason that you're feeling overwhelmed is because you are getting ahead of yourself, and you're not taking the steps you need to in sequence. The key to business is slowing down, and doing it one step at a time.

We talk about the importance of doing market research - before you can get too far ahead in building out your business, such as building a webinar, you need to step back and get to know your customer base, because only then can you effectively progress in business.

Listen to this episode for tons of actionable tips on how to slow down, how to deal with overwhelm, and how to ultimately excel in your business.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

In this episode you'll hear Tanya and Mike discuss how to curate what you care about, inspired by the book "The Subtle Art of Not Giving a F*ck" by Mark Manson.

Some of the topics discussed in the episode are…

• How to give a F*ck about the things that align with your personal values.
• How to quit sweating the small stuff and how best to respond.
• What to do when mistakes happen and how to let it go.
• How to appreciate the process rather than trying to bypass it.
• The power of pausing.

Don't forget to follow us on Instagram for notable quotes and business building tips @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

What does that mean, the Universe has your back? We discuss what this means, and how it applies to business, and life. The Universe is a concept that can go by a few different names, but the idea is to not dwell on that which we cannot control. Spend your time focusing on what you can control - the present. Take daily action with focus and integrity, and have faith that if you do that, the rest will sort itself out. As the saying goes, "everything happens for a reason." You cannot change yesterday, and you cannot control tomorrow, so focus on today, and watch the Universe take care of you.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

In this episode we talk about the mindset needed to most effectively sell. Don't make selling about you, make it an act of service to your customers. We offer practical tips on how to do this, as well as how to get over limiting beliefs when it comes to transactions in general. Remember, when you have something to offer, you are helping others.

Also, check out our new Instagram account @howwehustlepodcast for show updates and awesome quotes from our episodes.

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

In this episode we talk the importance of community over competition. Your competitors are not there to bring you down, they are there to bring your industry up. There is no shortage of sales to be made out there, if you bring value, it doesn't matter what others are doing, you will do well. When you help your competitor, you develop a community that strengthens everyone. Remember, a rising tide carries all ships. Your competition is your community, and a community rises together. Don't find motivation in bringing others down, find motivation in bringing others up. Don't be fearful of others, learn from them. Allow your competitor to make you better, don't let them bring you down.

You will learn:

• How to see your competitors as allies.
• How you can create abundance by embracing your competitors.
• How you can use your competition as a resource to help you serve your own customers.
• Why you should always maintain integrity when relating to your competition.
• Why it is necessary to maintain an abundance mindset at all times.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

If you're feeling stuck in overwhelm, stuck in the thinking stage, in the strategizing stage, then this is the episode for you!

In this episode you'll hear:

• How to move out of overwhelm and move into action
• Why a business plan is waste of time
• Why wrong turns are part of the journey
• Some lessons cost you money - but "mistakes" lead us to our success
• The reality behind click-bait like $5K in 1 day or 100 Followers in 1 day
• Don't be patient, be consistent
• Seeing the value in the action you are taking rather then the results

Notable Quotes:

"One step reveals the door to the next step"

"Take action even when it feels super uncomfortable"

"Don't be patient, be consistent"

"When time passes your perspective on the action you took in the past really changes"

Don't forget to JOIN Tanya & Mike's Facebook Communities for exclusive content, videos, success tips, and more!

Tanya's Facebook Group: Ladies Living Courageously

http://bit.ly/LadiesLivingCourageously

Mike's Facebook Group: Book Your Brand - 10X with a Book

https://www.facebook.com/groups/bookyourbrand10x/

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/

It's important to have a belief in your own importance, but in this episode we discuss how to identify when that becomes and UNHEALTHY belief in your own importance. Ego plays a role in everything that we do, and there's nothing wrong with that, but when we are able to identify it, we can better manage it.

You will learn:

- How to practice seeing yourself with a little distance.

-How to foster greatness from being humble.

-The importance of self-control and staying calm.

-Why you need to access all parts of yourself, not just those that are easily praised.

Follow us on Instagram @howwehustlepodcast

NEED HELP WITH YOUR EMAIL MARKETING? MIKE'S COMPANY PEACOCK COPY CAN HELP!

Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

Join Tanya & Mike's Private Facebook Groups:

Tanya's Private FB Group for BADASS Women Entrepreneurs:

http://bit.ly/LadiesLivingCourageously

Mike's Private FB Group for Aspiring Authors:

http://bit.ly/writeyourbookfb

Learn More about Working With Tanya & Mike on their websites:

Wholehearted Business Coaching:

https://www.wholeheartedbusinesscoach.com/

Book Peacock:

http://bookpeacock.com/