On this episode of the Six Five - On the Road, hosts Patrick Moorhead and Daniel Newman are joined by HP's Kobi Elbaz, Senior Vice President and General Manager, Global Channel, Sales Innovation & Operations to talk about the exciting enhancements to the HP Amplify partner program and insights from this year’s HP Amplify Partner Conference.

The discussion covers:

• Key takeaways from this year's HP Amplify Partner Conference that are essential for partners.

• Announcements made for HP Amplify channel partners at APC

• Expectations for HP channel partners in the era of AI and how HP is addressing these changes

Learn more at HP.