Hustle for Joy: sustainable business strategies for the ambitious mompreneur

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Mistakes in an online business are completely normal - yet we don't talk about them enough. 

This is the inception of a regular series where I am going to be sharing my mistakes in hopes that you'll learn from them and I'll help you not make the same ones. 

I’m a firm believer that investing in your business has to be a non-negotiable but what I’ve learned overall is that you have to make sure you’re investing in the right thing, the right person at the right time. 

Some of my mistakes include: 

- Outsourcing before I knew how to do it myself (and paying the price for that) 

- Investing in something that ended up being "not what I signed up for" - though this one did have a happy ending! 

- Working with coaches I loved but didn't need anymore (thus, "wasting" money) 

- Missing out on mindset coaching 

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

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If you need help and some ideas to create a flexible routine for yourself - grab my free webinar - Build Your Business without the  Mom Guilt by clicking HERE

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We love a morning routine vlog, what I ate in a day video - we are obsessed with seeing how other people live their lives and I truly believe that comes from a place of search for connection and acceptance only. It also comes from a place of - I’m not really happy with what I’m doing, so what can I learn from other people 

All my days aren’t the same - so this is going to be Part 1 in a series - let’s talk about what a work day looks like for me (when the kids are in pre-school) 

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If you want help creating a foundation for your content so you always know what to post and it takes you a lot less time, download my free workshop: Create Better Content here:  https://giana-tralongo.mykajabi.com/create-better-content-free-workshop

Remember to subscribe, rate & review the podcast so more amazing women like you can listen in! 

Going to apologize in advance for the fact that my mic was turned up way too high when I recorded this, so some parts are a little down (turn down your volume!) - but you know we are taking messy action here and not rerecording. 

Business Edition: What to do when you don't know what to post 

If you haven’t gotten to the point where you are batching your content (which I highly recommend) then you inevitably run into a moment of brain freeze when you don’t know what to post. 

These are your 3 go-to moves so that you still have something to post even on the days when you didn't have anything planned out.

*repost a top performing post 

*repurpose a top performing post 

*do an intro post and tell people what you do - include an engaging CTA 

In the episode, I go in depth on why reusing content should absolutely be part of your social media strategy because it saves you time and your audience needs to hear things several times before it sinks in (don't we all?) 

If you want help creating a foundation for your content so you always know what to post and it takes you a lot less time, download my free workshop: Create Better Content here: 

https://giana-tralongo.mykajabi.com/create-better-content-free-workshop

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

Subscribe to the newsletter: https://giana-tralongo.mykajabi.com/newsletter-podcast

Remember to subscribe, rate & review the podcast so more amazing women like you can listen in! 

At the time of recording, my kid's are 3 & 4 years old. I had first birthday parties for them and that's it so far. We've still done all the fun birthday type things - cake, decorations, presents, a full day together as a family but for me, I'm not sure the parties are worth the stress at this age. 

In everything I do and everything I teach my clients and talk about here - my hope is that it will help you realize you can do motherhood, business and life however the heck you want! 

If you want a boujee birthday party for your kid because they love and you love it - go on, girl - do it! 

If you're more lowkey or don't want to spend the money or don't want all those people in your house - then you don't have to do it that way. 

Either way - you and your kids deserve to be celebrated for another year survived and the growth that happened. 

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

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Why is it that we give up so many of the hobbies and guilty pleasures that we love when we become adults? 

Personally, I doubled down on it even further when I became a mom. 

I get that we have responsbilities we have keep up with and those don't go away but I feel like I see it happening all around me - women that give up the fun. Or have just gotten used to that once a month girl's night being enough. 

I refuse to feel that way anymore. 

Sharing my thoughts on this, how to incorporate fun more often and what I plan to buy myself to up the fun factor in my life. 

Make sure to share this podcast with another mom in your life that needs to hear it <3 

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

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If you're feeling overwhelmed and overcommitted in your business - listen in to this episode.

I am giving you 3 things to implement right now that will lessen the tightness in your chest. It can feel like you have to keep showing up the way that you are but you don't - you have the ability to change it. These 3 implementable tips will help you do that in the next 48 hours. Make sure to follow the podcast on your favorite platform so you get our new episodes each week!

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

Subscribe to the newsletter: https://giana-tralongo.mykajabi.com/newsletter-podcast

Free webinar, Build Your Business without the Mom Guilt can be found here: https://giana-tralongo.mykajabi.com/build-your-business-without-the-mom-guilt 

Remember to subscribe, rate & review the podcast so more amazing women like you can listen in! 

In this episode, we are talking about the wonky "balance" of entrepreneurship and motherhood and how honestly, most of us are failing at it. 

As an ambitious woman, I know that you have big goals but sometimes, those big goals blind us from our WHY. Most mompreneurs say that why is their kids - but are your behaviors showing that? 

If you're feeling overwhelmed and burnt out - it might because you're saying yes to everything and not taking care of what actually matters most to you. 

Listen in to this episode as I share my experience screwing this up, how I made it better, my tips for you and exercises you can do to get yourself out of the overwhelm. 

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

Subscribe to the newsletter: https://giana-tralongo.mykajabi.com/newsletter-podcast

Remember to subscribe, rate & review the podcast so more amazing women like you can listen in! 

This week take a BTS view into my business inception story. Entrepreneurship is not a linear journey and mine ride to this point as definitely been a wild one. I'll talk about: - why I wanted to be an entrepreneur since I was 8 years old - how getting my "dream job" was actually a nightmare - what I learned from joining an MLM & the one statement that made me leave - how postpartum depression, a surprise second pregnancy and a need to be different got me to this point - why I am grateful for this wild path as a momprenuer. 

Follow Giana on Instagram: https://www.instagram.com/gianatralongo/

Subscribe to the newsletter: https://giana-tralongo.mykajabi.com/newsletter-podcast

Remember to subscribe, rate & review the podcast so more amazing women like you can listen in! 

Your weekly peek behind the curtains of what it's like to be an entrepreneur, mom and woman who seems to be "doing all the things". Along the way, I'll be giving you tangible tips to use in your online business to help you grow and scale without being chained to your phone 24/7.