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When you want to build relationships with your customers, showing the real, authentic you is one of the best moves you can make—and there’s no better way to do so than getting on camera, live.
On November 18, we invited Ashley Oakes Scott, founder of AOS Marketing, to give you actionable insight on how to use Facebook Live for your growing business. Get the summary of her talk, “Facebook Live 101,” below.
The impact of COVID-19 on businesses around the world has clearly been enormous and odds are, your business has been affected by the pandemic, too. We can’t prevent what already occured, but we can move forward by making plans to operate safely.
That’s why we invited Dr. Scott Ostdiek — co-founder and chief medical officer of WorkingAware, which offers post-pandemic infection control solutions — to provide his tips on “Safer Business Operations in the Time of Pandemic and Beyond.” Scott has over 22 years in practice, during the majority of which he’s worked with infections.
It's never too soon to start thinking about taxes—especially in a strange tax year like 2020. This upcoming tax season is heavily impacted by COVID-19, as well as other major legislation that has passed.
Jennifer Mansfield, founder of JJMansfield, takes you through everything you need to know about “2020 Year-End Tax Planning” in her webinar.
Video is king in the online world. If you’re marketing your business in the 21st century, you need this digital medium to take the lead.
That’s why we invited Taylor Wellman, co-owner of video production company Financial Potion, to guide you through “How To Grow Your Business With Video Marketing.”
Email marketing is a powerful tool. Despite all the fancy new marketing channels that have risen over the years — from social media to SMS — email remains the channel that gets the best results.
According to Arvell Craig, founder of Chatbot Funnels and Design That Speaks, every dollar you spend on email marketing can get you $44 back.
Hiring wrong is pretty easy to do. The good news is, hiring right isn't exactly hard. The most important thing you need to do is ask the right questions, so you can figure out if your candidate is actually fit to do the job that needs to be done.
According to Juan Kingsbury, founder and talent strategist at Career Blindspot, the right questions will help you find people who can succeed and really value the real role.
You may have what it takes to lead and manage a team, but just as important as having these two skills is knowing when to use them.
Although the terms are often used interchangeably, leadership and management are two unique processes. Knowing how to apply the right one at the right times is essential for scaling the ladder as a professional or scaling your business as an owner — whichever is your goal.
Pivot or Perish - Pivot or perish...the need for businesses to lead through innovation is always prevalent, even more so in times like the present considering COVID-19. Understand how to approach innovation efforts. Don’t let your business rely on innovation luck. Leave that to your competition.
Employee Relations: Widespread Solutions to Stress Management - Understanding how to identify the sources of stress and incorporating realistic coping strategies into the work environment in a post-Covid-19 workplace will help organizations enhance overall performance and improve morale. This session is designed to help participants identify workplace stressors and develop a stress management plan.
Continuity Planning can be important when a crisis like Covid-19 strikes, but does it help my business in other areas as well? This session will help small business owners understand how and why having a Continuity Plan is so important.
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