Whether you run a small business or you are your own business, personal branding matters. People connect more deeply with other humans, and as the face of your business, you need to be hyper-aware of the image you’re projecting — and be able to leverage it for your benefit.

On October 7, we invited Tisha Marie Pelletier, chief experience officer (CEO) of Tisha Marie Enterprises, to provide her tips on “Developing Your Personal Brand to Stand Out and Grow Your Business.” Get a complete summary of what she covered below!

Communication Tools for Small Businesses - Are you tired of putting out fires that result from a lack of communication? This seminar is a crash course in how verbal and non-verbal communication can improve employee retention, sales, and productivity for small businesses.

Looking for simple solutions to manage regional, cultural, and ethnic differences at work? Confused with your changing company culture after the pandemic? This dynamic seminar provides small business owners with a matrix for understanding cultures, in the ways people think, learn, and work.

Preparing a business plan post Covid-19. This session will assist small business owners create a business plan that is usable and relevant.

Understanding Competition - Understand how to properly view competition to elevate your competitive advantage.  Many business entities believe competing to be the best is the answer.  Understand why competing to be the best is ultimately a destructive path for your business.  Look at competition from a different perspective to position your business for long-term growth and success.

Your connections make your business. No matter what type of business you own, building relationships and strengthening them over time is one of the most sustainable marketing methods you can use. But how do you start forming those relationships in the first place?

On October 1, we invited Kristi Lee, chief innovation officer of Elevate Your Business, to help you start building meaningful connections. Here are her “5 Tips To Network Like A Pro”:

We all want to set our companies on autopilot once in a while, but our business goals can’t achieve themselves. Getting (and staying) on the right track takes a careful thinking and hands-on strategy that spurs your team into action.

On September 30, Steve Thompson — CEO of operations consulting firm SteveZT and co-founder of The Surf Network — to present his webinar, “Building (and Executing) Your Action Plan.” This summary of his talk will guide you through his tips for creating a plan that drives results.

Not all of us can speak legalese, but when you own a business, it’s important to make sure you’re running it legally and right.

It’s not always as easy as it seems. U.S. businesses are governed by regulations that you may not even consider. That’s why we invited Brint Hiatt, attorney at HPS Law Group, to give you all the must-know tips for running a sound business that limits liability and prepares you for growth.

The COVID-19 pandemic disrupted businesses all around the world, but now more than ever, you need to shift back into action. When you need to get out of a rut, your company depends on you to stay calm, make a plan and take action.

On September 24, Marcus Browne — business analyst at the Maricopa SBDC — brought his expert business development knowledge to our screens to help you make smart decisions and get back on your feet in any emergency.

Here are the four key steps that Marcus highlights for “Getting Back to Business”:

You have great employees, but do you have a great team? No matter how skilled your team members are, poor communication can hold your entire organization back. In order to work together and grow, you need to understand key communication strategies and implement them into your business.

To help you out, we invited Eden Sunshine, founder of the Level 7 System, to speak on “Mastering the Art of Team Communications.” Read a complete summary of his September 23 webinar below!