Deciding whether or not to watermark your photos can be a touchy subject. There are really only two reasons to watermark your photos – Marketing and Theft Prevention.
Does it really help either cause to watermark your photos? Find out in Episode 11 of The Photo Flunky Show
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Transcript
 
PHOTO FLUNKY:  Episode 11
 
I’m your host, William Beem. Welcome to the Photo Flunky Show, Episode number eleven.
 
Today we’re going to be talking about:  Should You Watermark Your Photos?
 
Hello and thank you for joining me at the Photo Flunky Show, available at photoflunky.com.  Show notes for today’s episode are going to be at williambeem.com/episode11.
 
Let’s talk about watermarking.  It’s been going on for years, people are taking photographs, they’re putting a little logo or signature or some kind of mark on top of the image to identify where it is, and that’s kind of where the watermark came from.  It used to be something that papermakers would do and they would make up a little faint design on the paper, that if you hold it up to the light, it would identify who the maker is.
 
So the whole idea behind this is primarily it’s going to identify who took the photograph.  You would think that should be a good thing, but sometimes it may not be, so let’s talk about some of the reasons why you want to do this and why also, you may not want to do this.
 
So, for why watermark?
 
First, it’s a kind of free advertising.  Some people think it helps with theft prevention.  In other words, they think that you’re not going to take their photo if they have a watermark on it and then use it in some kind of commercial endeavor.
 
Then there’s another group that thinks of this as an artist’s signature.  It’s not so much that they are worried about you just taking the photo, but they want to sign their work, they want you to know who created it and that’s how they’re going to spread their brand and how they’re going to be known across the internet.
 
I’m not a fan of watermarking.