A thorough discussion of the 2025 Softail lineup and all the changes that have been implemented this year. Brad explains how a lot of the design process works and how decisions are made within the design team. Matt and Brad talk about the 6 unique models in the "Cruiser" line and go into the lineage and inspiration that has molded the style that we have today. The new electronics package is talked about and demonstrated in-depth.  #2025HarleyDavidson #Softail #LowRiderS #LowRiderST #Softail

A thorough discussion of the 2025 Softail lineup and all the changes that have been implemented this year. Brad explains how a lot of the design process works and how decisions are made within the design team. Matt and Brad talk about the 6 unique models in the "Cruiser" line and go into the lineage and inspiration that has molded the style that we have today. The new electronics package is talked about and demonstrated in-depth. #2025HarleyDavidson #Softail #LowRiderS #LowRiderST #Softail

A thorough discussion of the 2025 Softail lineup and all the changes that have been implemented this year. Brad explains how a lot of the design process works and how decisions are made within the design team. Matt and Brad talk about the 6 unique models in the "Cruiser" line and go into the lineage and inspiration that has molded the style that we have today. The new electronics package is talked about and demonstrated in-depth.&nbsp; #2025HarleyDavidson #Softail #LowRiderS #LowRiderST #Softail

I talk 2025 Softails with Brad Richards, the VP of Design at Harley-Davidson Motor Company

The Crew at Laidlaw's Harley-Davidson talk all-things Motorcycles. From Tech Tips to Influential Guests in the Industry, this Podcast  will cover tons of different topics. Get educated on some of the most commonly asked questions in the Harley-Davidson world. Hear from from some of the guys who have brought about the most innovative aftermarket products. Learn from Harley-Davidson Dealership Professionals how to navigate the great American Pastime of riding Harley-Davidson Motorcycles! Recorded on location at Laidlaw's Harley-Davidson in Baldwin Park, CA

Leisure

Automotive

The Crew at Laidlaw's Harley-Davidson talk all-things Motorcycles. From Tech Tips to Influential Guests in the Industry, this Podcast will cover tons of different topics. Get educated on some of the most commonly asked questions in the Harley-Davidson world. Hear from from some of the guys who have brought about the most innovative aftermarket products. Learn from Harley-Davidson Dealership Professionals how to navigate the great American Pastime of riding Harley-Davidson Motorcycles! Recorded on location at Laidlaw's Harley-Davidson in Baldwin Park, CA

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I talk 2025 Softails with Brad Richards, the VP of Design at Harley-Davidson Motor Company

I talk 2025 Softails with Brad Richards, the VP of Design at Harley-Davidson Motor Company

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