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IA Forward
IA Forward episodes
- Marketing Strategy, Imitation, and Do You Respond or React?
Shane and Tonya discuss finding your unique marketing strategy, what happens when someone else decides to use your great idea, and the difference between responding and reacting.
Join the IA Forward community on Facebook, Instagram, and Linkedin, or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
25 min - Frustration, Being a Bull Durham Lollygagger, and Enjoying the Journey
Shane and Tonya discuss why the frustration in the journey is preparing you for the next steps, and why they would be called "Lollygaggers" in the movie Bull Durham.
Join the IA Forward community of insurance agents on Facebook, Linkedin, and Instagram, or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
25 min - Just Do It, Never Feeling Ready, and Competence Equals Confidence
Shane and Tonya celebrate their 50th podcast by discussing why we never "feel ready" to take the next step, and why sometimes you should "just do it" anyway.
Join the IA Forward community of insurance agents on Instagram, Linkedin, or Facebook or learn more at iaforward.comLearn more at IntegraPartnerNetwork.com.
25 min - Building Trust, Dumb Online Articles, and the Insurance Paid for this Roof Sign
Shane and Tonya discuss why humorous advertising mascots can create a challenge when building trust with potential clients, as well as ridiculous online articles about the industry, and the "insurance paid for this roof" sign.
See the sign on the IA Forward social media channels, or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
23 min - Community Involvement, Marketing, and the High School Football Program
Fall is almost here, and with cooler weather comes huge marketing opportunities! Shane and Tonya discuss community involvement, what to do, what not to do, and how to handle "the ask" during the upcoming autumnal season.
Follow IA Forward on your favorite social media channels or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
25 min - Too Much Data, Choosing Your KPIs, the No More Smell Sign
Shane and Tonya discuss how having too much data can be counterproductive and why choosing the right KPIs will help you grow as an agency owner and still leave you time to do business. As for the "no more smell sign" that started this conversation about too much data, check it out on the IA Forward social media pages.
Learn more at IntegraPartnerNetwork.com.
24 min - Shane's Daily Routine, Making Time for Your Spouse, and Where the Crawdads Sing
Shane and Tonya discuss Shane's daily routine, specifically making time for your spouse, when is the best time to see clients, and their thoughts on "Where the Crawdads Sing."
Join the IA Forward community of agents on your favorite social media channels or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
23 min - Why Do Insurance Agencies Succeed?
Shane and Tonya discuss building relationships with referral partners, bankers, and potential customers, as well as setting expectations and ignoring the noise.
Follow IA Forward on your favorite social media channels or learn more at iaforward.comLearn more at IntegraPartnerNetwork.com.
25 min - Why Do Insurance Agencies Fail?
We are always looking at success stories, but do you ever wonder why agencies fail? Shane and Tonya discuss finances, lack of focus, office location, spending habits, and more.
Join the IA Forward community of insurance agents on your favorite social media channels or learn more at iaforward.com.Learn more at IntegraPartnerNetwork.com.
23 min - Choose Your Lens and Change the Conversation
In this hard market, you're talking with clients that you may not have heard from in years. Shane and Tonya discuss how choosing a positive or negative lens gives you an opportunity to change the conversation.
Join the IA Forward community of insurance agents on your favorite social media channels or learn more at iaforward.comLearn more at IntegraPartnerNetwork.com.
25 min
About IA Forward
From the publisher's feed
IA Forward is your playbook for success as an insurance agent.
Every week, Shane Tatum, Tonya Lied, and Mike Boesl tackle the real challenges insurance agents face, from growing a…
profitable book of business and building a stronger team to marketing, leadership, carrier relationships, industry changes, and the decisions that come with owning and running an agency.
No corporate talking points. No textbook advice. Just honest conversations, practical strategies, a few strong opinions, and lessons you can actually use in your agency.
Whether you’re building your first book, growing an established agency, or trying to figure out what’s next, IA Forward is about helping you think bigger, lead better, and build a business you actually want to own.
Learn more at www.integrapartnernetwork.com