SEO traffic dropped? You're not alone — and it's fixable.

A $10 billion beauty brand came to us with clicks down 23.5% year-on-year and impressions falling. After a comprehensive SEO audit, they grew organic traffic by 27%, improved average rankings by 2.7 positions, and more than doubled their visibility in Google's AI Overviews.

In this episode, I walk through the four-step process that made it happen.

You'll discover:

• The technical issues silently dragging down your rankings — duplicate pages, broken redirects, hreflang errors, and more
• Why missing meta descriptions, H1 tags, and alt text compound at scale — and how to fix them fast
• How to spot content that's haemorrhaging impressions because it doesn't match search intent
• Why AI Overviews and AI search tools are intercepting your organic traffic — and the exact changes that doubled this brand's AI visibility

If your organic search traffic has dropped and you're not sure where to start, this episode gives you a clear, prioritised framework for diagnosing the problem and turning it around.

Read the podcast notes:

https://exposureninja.com/podcast/378/

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