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Fine Tuning Your Niche to Win Clients - with Gina Mongiello
Ken Eash
Gina is a coach who understands what it's like to start a business and not get the results intended.
She says your ideal clients are waiting for you, but you can only find them when your marketing materials speak directly to them.
Common marketing practices push gimmicks and trends that don’t feel authentic.
That's why she set out to help small business owners create the kind of messaging that will attract clients from a place of honesty, authenticity, and value.
Connect with Gina here:
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Paul Baron, founder and CEO of The Wall Printer UAS joins me today to talk about creating a successful startup.
His experience spans B2B, B2C, retail, manufacturing, and franchising. Paul thrives in rapid growth, high-energy environments, and values a diverse culture with good people. He is a mentor to business owners and student interns at UNC Wilmington and UNCW’s Center for Innovation and Entrepreneurship. He earned a BS in Mathematics at SUNY New Paltz and studied advanced Mathematics at the University of New Hampshire.
Key points of discussion:
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Part 2 recap of EDGEconUSA conference I recently attended.
Ken Hartley:
Dr Nate Hearne:
Dave Kauffman:
Dr Marie Cosgrove:
Gary Arblaster:
Dr Lew Sterrett
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Slow down to speed up - with Amy Dingman
Ken Eash
Amy Dingman is the host of Farmish Kind of Life podcast and blog.
Main topic of the show: Making a Life Change
Here's a few things we cover in the episode:
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Aaron Shelly has lots of expertise in startups and small business, as well as researching families and family businesses.
Here's a few things we discuss in the show:
His book, The Family Flywheel, teaches people to understand their resources and create a family business model that will produce whatever lifestyle they want. Most people don't want freedom from everything, but they want freedom to work on the things that they find the most important in life.
Connect with Aaron:
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EDGEcon2023 was fantastic! I'd love to see you at next year's event.
A few key points from today's recap:
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Today's guest, Colin C. Thompson, is a Certified Positive Intelligence and Mental Fitness Coach (CPQC).
Listening to this episode, you will pick up tips to build positive mental fitness to help you get rid of negative thoughts that are preventing you from having motivation, belief, and confidence to design and live a lifestyle of freedom.
Here's a few talking points you'll hear:
Connect with Colin:
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Today I'm talking with Eric Wohlwend about resisting gov overreach, and how taking control of your life gives you the ultimate freedom.
Eric is a 13yr Army vet, Airborne, Sapper. Best-selling author of 2 books. Own multiple businesses, hundreds of rentals, & homeschools 2 teenagers who both own real estate & have written best-selling books.
Connect with and follow Eric:
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This was a tough show for me to record.
I'd love to hear your favorite memories of your grandparents.
Thoughts of grandma, plus a few nuggets from EDGEcon2023.
Meet me at EDGEcon2024, get your ticket here. Use code EDGE23KennethE at checkout.
Today I'm chatting with Daniel Andrews about building a strong business referral network.
Daniel has been officially self-employed for 35years – 49 if you start with the lemonade stand in front of his house at Shaw AFB in 1973! His current role as coach and convener, under the brand name Network In Action, involves showing people how to turn a casual business card exchange into a productive referral relationship.
Here's what you'll take away from today's show:
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From the publisher's feed