“Engage, not educate.” That’s Claire Taylor’s mantra when it comes to shifting agriculture’s public perception.

From a career in political journalism to a Nuffield Scholarship spanning 16 countries, Claire has seen firsthand how farming is scrutinised around the world. 

We chat about:

- breaking out of the agricultural echo chamber

- the power of agritourism

- why trust-building, not just broadcasting, is the key to better advocacy

- the latest farming unrest in the UK, and

- her move from Scotland to Australia to launch Agvocacy Consulting.

https://www.agvocacyconsulting.com/

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