In this episode of Poultry Keepers 360, we kick off Part 1 of an in-depth conversation with poultry breeder Jason, who shares his hands-on experience and strategies for restoring production qualities in the Barred Plymouth Rock. From his early setbacks with show birds to discovering the secrets of line breeding, nutrition, and evaluating skeletal structure, Jason walks us through his journey of breeding for dual-purpose excellence.

Discover how historical context, purposeful selection, and proper feeding programs (including Project MAD) are helping him reestablish pre-war standards of productivity, including egg laying, fleshing, and bird temperament. Learn what traits Jason prioritizes, how he tracks progress, and why he's focused on adapting his flock to his unique climate in Ontario.

This is a must-listen for poultry keepers working with heritage or dual-purpose breeds—and especially for those looking to improve the utility value of their birds without sacrificing long-term sustainability.

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