Let's explore the moral aspect of AI and the importance of maintaining human connection and authenticity in content creation.

Takeaways

• Maintaining human connection and authenticity is crucial in content creation, and AI should be used as a tool to enhance and streamline the process.
• Voice impersonation and the security of personal voices are valid concerns in an AI-driven world, and measures should be taken to protect creators and their content.
• Creators should be intentional in their content creation, focusing on their unique stories and expertise, and using AI to enhance their message rather than replace it.
• Platforms have a responsibility to ensure ethical use of AI and protect creators, but creators also have a role in understanding and mitigating the risks associated with AI. AI regulation is necessary to protect individuals and society from potential harm.
• Private companies, such as Apple and Spotify, should collaborate to address AI regulation collectively.
• Individuals face challenges in protecting themselves from AI, and government intervention is needed.
• AI tools, such as transcription services, can enhance accessibility and improve podcasting workflows.
• Video is not essential for podcasting success; audio-only podcasts can thrive.

Chapters

• 00:00 Sing along intro
• 00:13 Guest introductions
• 03:12 "Does AI Need Regulation in Podcasting?"
• 28:14 The Wave File
• 45:37 Stupid Stuff in Podcasting
• 48:12 The Flattering Ram
• 50:00 Wrapping up

Links to interesting things from this episode

• Capsho Next Gen
• Sounds Like Impact | Unofficial Social Chair
• Alex Sanfilippo (@AJSanfi) / X
• What Is Your Podcaster Personality Type? Take The Quiz Now! - PodScore
• Could hackers steal our voices? - by Kattie Laur
• YouTube: How we're helping creators disclose altered or synthetic content
• Content guidelines - Apple Podcasts for Creators

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.

Mentioned in this episode:

The #1 Place for Podcasting News - Podnews Newsletter

Podnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day.

Podnews

In this episode, Mark, Danny, Joe Casabona, and Daniel J. Lewis discuss the future of Podcasting 2.0 and its impact on the podcasting industry.

They explore the challenges and benefits of implementing Podcasting 2.0 features, such as transcripts and chapter markers. The conversation also touches on the complexity of value for value in Podcasting 2.0 and the need for better app support.

Additionally, they discuss the importance of engagement and handling negative reviews in podcasting. The episode concludes with Danny's dream AI tool and a recommendation for the Knick Knack News podcast.

Takeaways

Podcasting 2.0 is an evolving movement that aims to improve the podcasting and podcast consumption experience for everyone.

Implementing Podcasting 2.0 features should be based on the goals and needs of individual podcasters and their audiences.

Reviews and ratings do not directly impact podcast rankings, but they can provide social proof and engagement opportunities.

Engaging with listeners and focusing on the positives is more important than dwelling on negative reviews.

App support for Podcasting 2.0 features is still limited, but the recent support from Apple is a positive sign for the future of the movement.

Chapters

• 00:00 Introduction
• 01:05 Introductions
• 04:40 Is Podcasting 2.0 pointless?
• 24:36 The Wave File
• 26:04 The Wonderfully Whimsical Podcasting Wishlist: Danny's fancy AI idea
• 28:19 The Flattering Ram: Knick Knack News from Daniel
• 30:53 Stupid Stuff in Podcasting: Reviews = rankings, argh!
• 38:14 Wrap up

Links to interesting things from this episode

• Knick Knack News - recommended by Daniel J. Lewis during The Flattering Ram segment!
• Is Podcasting 2.0 clear enough?
• Daniel J. Lewis and James Cridland Launch Podcasting2.org - Podcast Workflows
• Best Host for Podcasting 2.0
• Podcasting 2.0 - Making podcasts better for everyone!
• TrueFans | For The Fans™
• V4V - A New Way to Think about Value

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.

Mentioned in this episode:

The #1 Place for Podcasting News - Podnews Newsletter

Podnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day.

Podnews

“You can’t make money unless you have 10-20,000 downloads in the first 28 days”, and “you’re not serious podcaster if you’re not hitting those downloads, you’re just a hobbyist”

Plus! Stupid stuff from a "guru" telling us to double our output and our guest co-host drives The Flattering Ram!

Our co-host this week is , .

Connect with our co-host: , , .

Takeaways

• Monetisation opportunities in podcasting go beyond traditional sponsorships and can include direct sales, merchandise, speaking engagements, and more.
• Nurturing super fans is a long-term process that requires thoughtful work and strategy.
• The old school thinking that high download numbers are necessary for monetization is not always true, and alternative approaches can be successful.
• It's important to have a clear vision and strategy for your podcast, considering factors such as audience, goals, and values.
• The elitist mindset in the podcasting industry can discourage aspiring podcasters, but it's important to focus on your own journey and passion. Don't let the elitist mindset in podcasting discourage you from starting a podcast. Enjoy the process and focus on your own goals.
• Having a plan is important for podcasters who want to achieve specific outcomes, such as monetization or building a community.
• Starting a podcast as a hobby can lead to unexpected opportunities and growth.
• Building super fans takes time and consistency. Don't expect immediate results.
• Celebrity podcasts may have an advantage in terms of initial listenership, but building a loyal fan base takes time and effort.
• Doubling the number of episodes does not necessarily lead to increased listenership. Focus on quality and engaging content.
• Listenership is more important than download numbers. Focus on building a loyal audience.
• Shine a light on people doing great things in the podcasting industry and support their work.

Chapters

• 00:00 Introduction and Overview
• 01:03 Introducing the Guest Co-host
• 06:43 Monetization Opportunities
• 10:53 The Importance of Strategy in Podcasting
• 13:54 Nurturing Super Fans
• 15:48 Old School Thinking vs. New Approaches to Monetization
• 21:03 The Elitist Mindset in Podcasting
• 22:32 The Elitist Mindset in Podcasting
• 24:08 The Importance of Having a Plan
• 24:38 Starting a Podcast as a Hobby
• 26:08 The Long Process of Building Super Fans
• 27:39 The Reality of Celebrity Podcasts
• 29:33 Stupid Stuff in Podcasting - The Stupid Advice of Doubling Episodes
• 31:30 The Importance of Listenership over Downloads
• 36:45 The Flattering Ram - Shining a Light on People Doing Great Things
• 40:00 Wrap up

Links to interesting things from this episode

• Joe Casabona's LinkedIn Post
• KS&R Report: Podcasts are Replacing Traditional Media Consumption

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.

Mentioned in this episode:

The #1 Place for Podcasting News - Podnews Newsletter

Podnews is our #1 place for podcasting news and is trusted by tens-of-thousands of indie creators, industry experts and curious creators every single day.

Podnews

In this bonus episode, Mark and Danny discuss the purpose and vision of the In and Around Podcasting show. They emphasize the importance of inclusivity and alternative viewpoints in the podcasting industry. They introduce the show's segments, including the Stupid Stuff in Podcasting, the Flattering Ram, the Wave File and the Whimsical Podcasting Wishlist. The hosts express their excitement for the show and their commitment to highlighting powerful podcasting perspectives.

Takeaways

• Inclusivity and alternative viewpoints are crucial in the podcasting industry.
• The industry should strive to be more accessible and welcoming to all podcasters.
• Recognizing and highlighting good people and their contributions in the industry is important.
• Sharing ideas and giving credit to all podcasters, regardless of their status, can lead to industry progress.

Chapters

• 00:00 Introduction and Purpose of the Show
• 01:21 The Love for Podcasting
• 02:38 Challenges of Being a Solo Podcaster
• 04:15 The Importance of Inclusivity in the Podcasting Industry
• 06:03 The Need for Alternative Viewpoints
• 08:21 The Vision of In and Around Podcasting
• 09:18 The Trend Towards Inclusivity in the Podcasting Community
• 10:14 The Importance of Making Podcasting Accessible
• 11:05 The Divide in the Podcasting Industry
• 12:03 Introduction to Show Segments
• 13:23 The Stupid Stuff in Podcasting
• 14:28 The Flattering Ram
• 15:23 Highlighting Good People in the Industry
• 16:25 The Whimsical Podcasting Wishlist
• 19:01 Equalizing Ideas and Giving Credit
• 20:18 Excitement for the Show
• 21:08 Closing Remarks

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.

Want to sing along to the intro? We made you some lyric sheets! Download them here: https://www.inandaroundpodcasting.com/lyrics (no email required).

It was essential to get the music of In & Around Podcasting right in order to create a brand that is lighthearted yet authoritative; a brand focused on making subjects that can be quite dry, accessible to anyone interested in the podcasting space.

Having gone through the designer brief to create the various cover art (yes, we have more than one!) we started the process of finding a musician and producer that could capture the brand in audio form and elevate it to a high level.

Our guest, Catherine Rannus, did just that and crafted an audio brand that stands out in the podcasting industry and creates an unforgettable "earworm" experience and a range of useful segment drops that embody the vibe of the hosts and the segments themselves.

About our guest, Catherine Rannus

With an extensive repertoire from pop to jazz and classical to traditional, Catherine has been providing live music for weddings and functions for over 20 years. Whether playing piano solo, or singing as well Catherine creates a lovely backdrop to conversations in sophisticated and romantic settings, quietly creating a sense of occasion unique to your special requirements.

Catherine can be found online at Catherine's Website; her Instagram is @catherinerannus on Instagram and her X (Twitter) is @catherinerannus on X.

--

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.

We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals.

Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals".

In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard.

The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.

In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

The podcast is also available at In & Around Podcasting.