"How best to approach when you work for an org that already has a wider community - but you're asked to build a secondary community for something more niche? The wider community is managed by a different department than yours, also." — Gabrielle Leith

Expanding the number of use cases your community addresses beyond Support.

• Community Industry News:
  • Sarah Wylie joined 6sense as Communities Marketing Manager
  • Lauri Wansley joined HubSpot as Senior Manager, Community Managers
  • Karina Meza was promoted to Community Manager at Fiverr
  • Amanda Petersen joined Siemens as Community Innovation and Incubation Lead
  • Angela Keck joined Understood as Senior Community Manager
  • Saumya Bagga was promoted to Manager, User Community Support at G2

"How do you rebuild trust in a community where trust has been shattered?" — Cole Zerr

Erica and Brian explore Zendesk and Atlassian community landing pages.

• Community Industry News:
  • Katharina Koidl joined Equalture to run Community & Events
  • Emily Lakin was promoted to Head of Creator Community at Patreon
  • Yurii Lazaruk joined CodeControl as Community Manager
  • Ramona Hategan joined Nordcloud as Community Manager
  • Punnya P joined Gurucul as Manager of Online Global Communities
  • Grace Cheung was promoted to Sr. Manager, Community & Social at Lattice
  • Danny Wurst joined Atmosfy as Head of Community
  • Lorena Seco de Herrera Ortega joined Quantexa as Senior Community Manager
  • Kristian Ugguccioni joined Goose Chase as Head of Community
• Combo home pages:
  • Zendesk
  • Atlassian
• Aftershow: #vanlife
  • jessica.over.yonder

How to bring Thought Leadership into your community to expand your reach, engage senior personas, and inject your perspective into an industry.

• Community Industry News:
  • Brittany Edwards joined NinjaOne as Technical Content and Community Manager
  • Tracy Maurer joined LumApps as Customer Community Manager
  • Ricardo Navaro joined Stripe as Developer Community Marketing, Global Lead
  • Jami Diaz joined LG NOVA as Sr. Manager, Ecosystem Community
• Thought Leadership + Community:
  • Community Club
  • Alteryx
  • Culture Amp
  • Hubspot
  • Drift
  • Marketing Nation
  • Salesforce

"What are your thoughts on an in-person Community summit? When is a good time in the Community lifecycle to consider hosting one? What benefits/ROI do you expect from it?" — Lauren

How to build a successful advocacy program.

• Community Industry News:
  • Jessa Brown joined Alma as Senior Manager, Community Engagement
  • Tess Brown joined Outreach as Senior Program Manager, Community Engagement
  • Marjorie Anderson joined Product School as Director of Community
  • Manuel Hernández joined Thrivable as VP, Community & Partnerships
  • IIham Boulghallat joined Cisco as Head of Community Programs
  • Samantha Sorscher joined Fiverr as Team Lead, Community & Social Impact
  • Victor Rubio Rivera was promoted to Sr. Manager, Community Engagement at Public.com
  • Jocelyn Hsu was promoted to Director, Creator Community at Picsart
  • Sokwo Gospel joined YOGO as Community Manager
  • John Yates joined Higher Logic as a Senior Analyst
  • Marie Sinkova joined MedVidi as Community Manager
  • Jennifer Serrat joined CoachHub as Coach Community Manager
  • Peter Broadley was promoted to Manager, Community Strategy and Engagement at CSA Group
  • Aaron White joined WalkMe as Community Events Manager
  • Christopher Shernaman joined CiscoMeraki as Community Platform Operations Manager
  • Evan Hamilton joined HubSpot as Director of Community
• Advocacy:
  • Our episode on Superusers
  • Erica's Customer Marketing Ecosystem slide

"How do you see the role of email in connecting with your community? And how do you see it changing?" – Hannah Whalen