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The future of measurement is automated, but can marketers trust the black box? Kantar Chief Product Officer Ty Ahmad‑Taylor shares his take. Plus: Performance meets brand and measurement "at the speed of culture."
By AdExchanger Talks4.5
7171 ratings
The future of measurement is automated, but can marketers trust the black box? Kantar Chief Product Officer Ty Ahmad‑Taylor shares his take. Plus: Performance meets brand and measurement "at the speed of culture."

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