In this candid conversation, Tugboat Institute® Founder & CEO Dave Whorton and Tom Peters, discuss the eight main principles of Tom’s seminal book, In Search of Excellence. They explore the ways in which Tom’s thinking has evolved in the years since its publication. All of the eight People First principles remain relevant and valuable, and Tom introduces some important new ideas, including honoring the importance of women and introverts in leadership.

As a thinker and a leader, Tom’s work is deeply Evergreen®. In this Tugboat Institute talk, Tom and Dave confirm the extent to which the path to excellence is grounded in the people who do the work, at every level of the company. Therefore, honoring and taking care of those people must be a top priority.   Listen and be inspired by the wisdom and wit of this great thinker and leader.