Inbound Academy

Inbound Academy

By Rizen Corp.Business
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Inbound Academy episodes

  • How We Work Remote: Using Sound to Aid Focus

    Working at home comes with a different set of challenges than an office. A common challenge is blocking out those external distractions. We have some ideas to share with you on what works for us.


    Aubrey Marcus binaural beats link

    Mynoise.net (for white noise)


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    Grow Your Brand With Rizen!

    We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!


    Link to Episode Transcript

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    Send in a voice message: https://anchor.fm/inbound-academy/message
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    20 min
  • Marketing Managers! Overcome These 4 Modern Challenges

    Today's workplaces have evolved and grown since our grandparents - or even our parents - entered the workforce. Here are some of the most common challenges that managers face in the modern workplace.


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    Grow Your Brand With Rizen!

    We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!


    Episode Transcript Link

    ---
    Send in a voice message: https://anchor.fm/inbound-academy/message
    Support this podcast: https://anchor.fm/inbound-academy/support
    28 min
  • Use These 5 Blog Post Updates to Start Going Viral

    Blogging is dead. At least in the traditional sense. It's not WHAT you're doing. It's HOW you're doing it.

    Learn how you can improve your blog posts and increase your chances of going viral more often on today’s episode.


    Read the blog post companion to this podcast


    Follow Inbound Academy on Social Media!

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    Grow Your Brand With Rizen!

    We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!


    Link to Episode Transcript


    ---
    Send in a voice message: https://anchor.fm/inbound-academy/message
    Support this podcast: https://anchor.fm/inbound-academy/support
    29 min
  • Conversational Marketing Tips for Connecting With Customers

    Today’s customer wants to be heard. And surveys or social media likes aren’t enough! A conversational marketing approach can help. Learn about what this strategy is all about and hear our tips on how you can start today!


    Follow Inbound Academy on Social Media!

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    Grow Your Brand With Rizen!

    We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!


    Episode Transcript Link

    ---
    Send in a voice message: https://anchor.fm/inbound-academy/message
    Support this podcast: https://anchor.fm/inbound-academy/support
    15 min
  • Benefits of Influencer Marketing w/ Gabriela Huerta

    Billboards and catalogs don’t reach customers like they used to. Influencers are today’s marketing solution for a digital world. Here’s how you can start working with them.

    • Acuity Ads study on attention spans (Link)
    • Fluvip, a digital platform to find influencers (link)
    • Other top influencer marketing platforms (link)
    • Influencers Recommended By Gaby:

      • Luisito Comunica, a travel and entertainment vlogger:  has created his own clothing brand "Rey Palomo" and he is making more money with his personal brand. https://www.entrepreneur.com/video/346297
      • Yuya, a beauty vlogger has also made a lot of money with her products and also has made good deals with a shampoo brand from Unilever.
      • Matt Navarra- Twitter
      • Matthew Kobach - Twitter
      • Estefanía Cárdenas - "In Marketing as in Love" relationships and similarities between Marketing and love relations. New Podcast
      • Alexis Socco - Linkedin
      • Gaby Castellanos - Instagram
      • La Academia de Marketing Online - Spain podcast (The online Marketing Academy)
      • Social FM- Mexican Podcast about digital media news
      • Josuedric - Gaby's personal designer (Twitter) (Instagram)
      • Follow Gabriela Huerta on social media:

        • Twitter
        • Instagram
        • Facebook
        • LinkedIn
        • Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!

          Episode Transcript Link

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          33 min
        • Redesign Your Website Using Growth-Driven Design

          So you’ve been given the daunting task of re-doing your company’s website. It’s probably outdated, lacks certain features, isn’t performing as it should, or doesn’t portray the company in the correct light. Possibly all of the above. There’s two ways to approach a website redesign. We’ll show you the best option.


          Follow Inbound Academy on Social Media!

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          Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!


          View Episode Transcript

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          14 min
        • Should You Invest in an SEO Company?

          SEO companies are everywhere. They promise huge gains in website traffic, social media followers, and increased revenue. Are they worth your money? We’ll give you some insights on today’s episode.


          Follow Inbound Academy on Social Media!

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          Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!

          Thanks to Kevin MacLeod for our episode's music.


          View this episode's transcript

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          18 min
        • Use These 4 Inbound Sales Tips to Connect With Prospects

          Today's sales teams must adapt to remain relevant in the minds of their buyers. Here are four inbound sales tips to help you connect with your prospects.


          Follow Inbound Academy on Social Media!

          Follow on Facebook          

          Follow on Instagram          

          Follow on Twitter           

          Follow on LinkedIn 

           

          Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!

          Thanks to Kevin MacLeod for our episode's music.

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          23 min
        • The Quick-Start Video Equipment Guide for Marketing Your Business

          Including video in your marketing plan can seem like a daunting task. But creating marketing videos doesn’t require thousands of dollars in equipment. In fact, a creative mind, an iPhone, and some basic equipment are all you need to get started.

          Here’s a complete guide on what to invest in when beginning your video marketing journey.

          Episode Links:

          Ulanzi U-Rig 

          Amazon Basics 60 in Tripod

          Movo VXR10 Universal Cardioid Condenser Video Microphone

          Ultra Bright LED Video Light


          Creative Low-Budget Videos:

          Dollar Shave Club

          Dick Law Firm

          Ojai Valley Taxidermy


          Follow Inbound Academy on Social Media!

          Follow on Facebook          

          Follow on Instagram          

          Follow on Twitter           

          Follow on LinkedIn 

           

          Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!

          Thanks to Kevin MacLeod for our episode's music.


          View this episode's transcript

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          20 min
        • Why Your Business Should Use a CRM

          As you invest in publishing content, engaging with sales leads, and tracking marketing efforts, it’s important to keep track of how well every effort is performing.

          More importantly, you need to see how all your efforts are working together to increase your growth. Using software can help streamline the process. We’ll let you know your best options.

          Follow Inbound Academy on Social Media!

          Follow on Facebook          

          Follow on Instagram          

          Follow on Twitter           

          Follow on LinkedIn 

           

          Grow Your Brand With Rizen!

          We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!

          Thanks to Kevin MacLeod for our episode's music.


          View this episode's transcript

          ---
          Send in a voice message: https://anchor.fm/inbound-academy/message
          Support this podcast: https://anchor.fm/inbound-academy/support
          20 min

        About Inbound Academy

        From the publisher's feed

        Inbound Academy is a weekly podcast with advice to help you grow your business using the inbound methodology.