Have you ever thought about starting a podcast?

Do you wonder if it will help your business or just be a time waster?

Wonder no more!

Harry Morton of Lower Street wants you to know that it's definitely worth your while to start a podcast.

But maybe not for the reasons you think.

Join Amy as she and Harry chat about why every agency should be podcasting and how it will boost your growth in 2022 and beyond!

If you're like every agency out there, you've probably been struggling to find and retain great team members.

In this chat with Lucas Munisteri of Theia Marketing, we get down to some of the issues we're finding with job candidates and also how we've worked to solve them.

If you're trying to find great people for your agency, you'll definitely want to listen!

Before you can scale your agency, you need to systematize it.

But how do you do that with little help and small budgets?

Well, Tyler Kemp of IntentFlow and Lead Roll is here to tell you exactly how.

In this episode, Tyler talks about:
• The exact steps to take to systematize your agency
• Helpful tips on how to scale
• When and who to hire first
• And much more

Don't miss this awesome episode!

Have you ever heard of the Zero Moment of Truth (ZMOT)?

It falls between the awareness and purchase phases of your customer's buying journey.

And it's super important.

Paul Mackiewicz of #SmartMarketing was nice enough to come on the podcast to talk about ZMOT and how to take advantage of it to make business decisions and drive revenue.

You'll learn specific things you can do to harness the ZMOT with all of your potential customers.

What if I told you there was a free resource that will help get you in front of tons of Google searchers and increase your revenue?

Would you believe me?

I talked with Sharon Mostyn of Mostyn Marketing Group about this very thing and Google My Business is that free resource!

Google My Business (now called Google Business Profile) is something every company should have, regardless of if you're a local business or virtual one.

In this episode, you'll learn:
• The benefits of Google My Business
• How to set up a Google My Business listing for your company and your clients' companies
• How to optimize your listing for the best results
• And so much more!

As an agency owner, bookkeeping may not be your biggest strength.

In fact, maybe you don't even know where to start.

Well, you're in luck! Jenni Allen of Keeping Digital Books is here to school you on all things bookkeeping!

Jenni talks about:
• 3 things you should do first
• How to know when to outsource bookkeeping and tax preparation
• How to find a quality bookkeeper or tax preparer
• And so much more!

Don't miss this special episode!

If you've been struggling to create an amazing culture in your company because you are on a tight budget, LISTEN UP!

Myles Anderson from BrightLocal gives a thorough education on how to create exactly the type of culture you want without any money at all.

You'll learn:
• How to hire the best people for your team
• How to get your people to WANT to performat a high level
• And much more!

We all want to have the most accurate data in order to make the best marketing decisions.

But is that even possible?

Skyler Reeves of Ardent Growth talks about data accuracy and why it may not matter as much as you think!

In this episode you'll learn:

• How to talk to your clients about data accuracy (hint: it's about setting expectations)
• The different ways to use qualitative data vs quantitative data
• How to use your customers to make marketing decisions

Are you using 37 different tools to run your agency? 🙋‍♀️

Did you know that there is one simple tool that can replace all of those other tools?

Well, Vincent Aguirre of Distinct wants you to know that it can (and should) be done! Keeping your tools as simple as possible will help your agency run more efficiently and profitably.

In this episode, you learn:
• The ONE tool that you can use to run their agency
• How much money you could save switching from a zillion tools to one
• How to transition your team from many tools to a single tool

If you're looking for something different to add to your clients' marketing strategy, have you ever thought about adding comics?

Stay with me here.

Comics are a great addition to your clients' content marketing for many reasons. And Bill Kerschbaum of Good Gnus Marketing is here to tell you why.

In this fun episode, you'll learn:
• The advantages and disadvantages of using comics in marketing
• The many applications for comics in marketing
• How to get started using comics in marketing
• And much more!

Also, check out these samples of comics actually used in marketing campaigns:
• Sir CISO Slays the Compliance Dragon
• Navigating the Storm of Compliance Chaos

And here is Bill's own webcomic: Forge