Influencing Insider

Influencing Insider

By InfluencingNewsNews Commentary
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Influencing Insider episodes

  • Tech & Business PR with Digital Nation’s Athina Mallis

    “C-suite executives and company boards are operating in an unprecedented environment of disruption, transformation, and accelerating change.”

    Digital Nation delivers a forum for robust discussion and debate about the impact of change and the role of business and government in society. Editor Athina Mallis joins Influencing Insider next Thursday 9th November at 1pm to discuss:

    • What Digital Nation covers, and what sets their audience apart
    • How to share stories with their editorial team
    • The best ways to pitch Digital Nation
    • About Athina Mallis

      Athina Mallis is the Editor at Digital Nation Australia. She is an award-winning business technology journalist specialising in Web3, sustainability, and gender equality. Her past experience also includes being the Senior Communications and Content Specialist at award winning content marketing consultancy AZK Media and the Digital Intelligence Unit editor at award-winning B2B publication Which-50.

      About Digital Nation

      Our readers are the leaders in finance, technology, marketing, HR, sales, operations, product, innovation, and customer experience. This is the publication for transformational leaders across all the disciplines on the executive team, and for those who report to and advise them.

      Have a question for Athina?

      Join the episode live and you can submit your questions to be read out on air and get them answered.

      21 min
    • Tech PR with InnovationAus', Joseph Brookes

      Joseph Brookes is the Senior Reporter at InnovationAus. He’s also worked at Which-50 Media, as Journalist and editor; winning Best New Journalist at the 2020 IT Journalism Awards.

      Joseph joins Influencing Insider next Thursday 26th October at 1pm to talk about:

      • InnovationAus, their areas of interest, and what attracts their audience
      • How to best share story ideas with Joseph
      • The stories Joseph has found the most interesting to work on in his career.
      • About InnovationAus

        InnovationAus.com is an independent publisher of high-quality journalism. Their reporting covers the state and federal policies and programs that help underpin the commercial development of Australia’s tech industry. They focus on the opportunities that align with the Australian Government’s strategic industry priorities.

        17 min
      • Lifestyle PR with The Australian Women's Weekly's Sudeshna Ghosh

        We’ll be talking with The Australian Women’s Weekly with their new Digital Managing Editor, Sudeshna Ghosh.

        Sudeshna joins Influencing Insider next Wednesday 4th October at 1pm to talk about:

        • What The Australian Women’s Weekly covers
        • How to pitch stories
        • The best time to pitch The Australian Women’s Weekly
        • About Sudeshna Ghosh

          Sudeshna Ghosh has been the Digital Managing Editor at The Australian Women’s Weekly since July 2023. Prior to her role, she worked at Medium Rare Content Agency, where she was Deputy Editor for Jetstar Magazine and Managing Editor for Coles Liquor Group. Ghosh initially worked as a television producer before moving to the UAE to work for Gulf News Magazines and BBC Good Food Middle East. She has been a freelance writer and editor and Are Media’s contract editor covering Dubai Tourism for three years.

          About The Australian Women’s Weekly

          The Australian Women’s Weekly is the country’s most loved and iconic magazine, shaping the lives of Australian women for over 80 years and earning a special place in the heart of the nation. Combining agenda setting news stories with in-depth celebrity and real-life features, unparalleled royal coverage and a legendary lifestyle and food offering, integrity and quality are the heart of all The Weekly does and is the key to its enduring success.

          27 min
        • Consumer Tech PR with Reviews.org/au, Anula Wiwatowska

          Reviews.org/au welcomes the award-winning Anula Wiwatowska to their content team 🥳

          Anula joins us on Influencing Insider next Thursday 14th September at 2pm and will discuss:

          • Reviews.org/au audience and their areas of coverage
          • How to best share story ideas with Anula
          • Feedback on your pitches - don’t forget to share some live :)
          • The stories Anula has found the most interesting to work on in her career.
          • About Anula Wiwatowska

            Anula is the Content and Social Media Editor within the Reviews.org extended universe, writing across Reviews.org/au and WhistleOut. Working in the tech space since 2020, she covers phone and internet plans, gadgets, smart devices, and the intersection of technology and lifestyle.

            About Reviews.org/au

            Reviews.org/au review tech products and the in-home services you need to use them. From products to services, with the help of writers, editors, data managers and product experts, Reviews.org/au monitors the market. Examples include covering the entire entertainment tech ecosystem for the home and finding the best plans and deals on the latest smartphones in a matter of seconds

            18 min
          • Sharing your Business & Tech Stories with ARN’s Julia Talevski

            Editor for ARN Julia Talevski joins us on Influencing Insider, Thursday 24th August at 1pm and will discuss: 


            • What makes the ARN network attractive for audiences
            • How to best share story ideas with Julia
            • Feedback on your pitches - don’t forget to share some live :) 
            • The stories Julia has found the most interesting to work on in her career.

            • About Julia Talevski

              Julia Talevski is an editor for ARN responsible for producing content and covering stories on a wide cross section of the IT industry, businesses and upcoming trends in the market. Julia has spent more than 10 years developing her storytelling skills and continuously builds upon a strong network across the industry.


              About ARN

              For over 26 years, ARN has kept Australia’s technology companies up to date with the latest breaking news and in-depth analysis on the IT industry and the local channel landscape.


              21 min
            • Tech PR with Finder's, Mariam Gabaji

              Editor for Finder, Mariam Gabaji joins us on Influencing Insider this Thursday 17th August at 1pm and will discuss:


              • Finder’s audience and what keeps them coming back
              • How to best share story ideas with Mariam
              • Feedback on your pitches - don’t forget to share some live :)
              • The stories Mariam has found the most interesting to work on in his career.

              • About Mariam Gabaji

                Mariam is the editor for utilities at Finder, specialising in energy, internet and mobile - super important cost of living hot topics right now. She has over 10 years of experience across both print and digital, and is also often featured in The Guardian, ABC, Yahoo Finance, Money Magazine and on air such as Weekend Sunrise, 7News and 5CS/5AU radio.


                About Finder

                Helping everyday Aussies save their money and make better financial decisions since 2006 – Finder has cemented itself as the most visited personal finance comparison website in Australia. As Australia's most-visited financial comparison site, Finder is on a mission to help everyone make better financial decisions. They provide clear and simple comparisons for a wide range of products and services.

                17 min
              • Lifestyle PR with Are Media's, Rebecca Mitchell

                Kicking off Insider for the month of August is Are Media🎉

                Influencing women since the 1930s, Are Media are now Australia and New Zealand’s leading multi-channel publisher, reaching 9 in every 10 Australian women every day.

                Senior Digital Content Producer Rebecca Mitchell, joins us on Influencing Insider next Thursday 10th August at 1pm to discuss:

                • What Are Media covers - and why their audience connects with their content
                • How to best share your story ideas with Rebecca
                • The stories Rebecca has found the most interesting to work on in her career.
                • About Rebecca Mitchell

                  Rebecca has worked in the media industry for over 12 years. She has previously held the roles of radio host, TV news reporter, an editor, a journalist and a content writer. Rebecca has a BA in Journalism from Charles Sturt University and has completed screenwriting short courses at AFTRS and NIDA.

                  About Are Media

                  Are Media is the leading company in Australia for women’s content, driven by their beloved brands and engaged consumers. They create content, experiences and ecommerce opportunities across digital, magazines, social channels, videos, podcasts and events. Their aim is to inform, inspire, influence and enable our audience to connect with the things they are passionate about across beauty, food, fashion, travel, parenting and entertainment.

                  27 min
                • Lifestyle PR with Mamamia's, Laura Jackel

                  Come join us this week on Influencing Insider as we chat with Mamamia, one of Australia’s most popular lifestyle outlets with more than five million monthly visitors!


                  Family Writer, Laura Jackel, sits down with us Thursday 27th July at 1pm to discuss: 

                  • Mamamia, their areas of interest, and what attracts their audience
                  • How to best share your story ideas with Laura
                  • The stories Laura has found the most interesting to work on in her career.

                  • About Laura Jackel

                    Laura Jackel is a published writer with creative and professional writing experience for online news sites, newspapers and magazines including regular contributor at Mamamia, 10 Daily, Domain, Selector Magazine and Essential Baby.


                    About Mamamia

                    Mamamia is a media company focused on content for women. Starting as a blog in 2007 by former magazine editor Mia Freedman, it now employs 80 editorial staff and publishes more than 21 different podcast shows.

                    27 min
                  • Lifestyle PR with 9Honey's, Jo Abi

                    Senior Writer and Journalist for 9Honey, Jo Abi, joins us on Influencing Insider this Thursday 20th July at 1pm to discuss:

                    • 9Honey, their areas of interest, and what attracts their audience
                    • How to best share your story ideas with Jo
                    • The stories Jo has found the most interesting to work on in her career.

                    • About Jo Abi

                      Jo Abi is a Senior Writer and Journalist at 9Honey with a special interest in consumer news. Starting as a 'mummy blogger', Jo gained her Master of Creative Writing following the birth of her third child. She began her professional writing career on various digital sites before joining 9Honey in 2017.


                      About 9Honey

                      9Honey is the lifestyle arm of nine.com.au, Australia's leading women's lifestyle network and the country's foremost authority on royal news. 9Honey caters to the everyday Australian woman, focusing their articles and video content on subjects that capture hearts and stimulate minds.

                      29 min
                    • Travel PR with Signature Media’s CEO, Cathy Wagstaff

                      Come escape with us this week, as we talk with Australia’s largest independent travel publisher🌏


                      Signature Media is a forward-thinking, boutique publishing house – home to titles such as Signature Luxury Travel & Style, Vacations & Travel, Holidays with Kids, Caravan & Camping with Kids and Ski & Snowboard with Kids.


                      CEO & Group Editor, Cathy Wagstaff joins us on Influencing Insider this Thursday 6th July at 1pm and will discuss: 

                      • Signature Media, travel writing, and what attracts their audience
                      • How to best share your story ideas with Cathy
                      • The stories Cathy has found the most interesting to work on in her career.

                      • About Cathy Wagstaff

                        CEO and Group Editor, Cathy Wagstaff, is the entrepreneur behind all Signature Media titles. Her 35-year career in publishing included roles at ACP, Federal Publishing and Text Media before she started Signature Media in 1996. In 2019, the flagship Holidays with Kids magazine celebrated its 20th anniversary, while the inspirational Signature marked 10 years.


                        About Signature Media

                        Signature Media is Australia's leading independent publisher of travel content. The brand’s success was cemented with Holidays with Kids, the first magazine of its kind in the world to address the family market. Since then, the company portfolio has grown to now include a stable of leading travel and lifestyle magazines as well as digital platforms.

                        23 min

                      About Influencing Insider

                      From the publisher's feed

                      The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them.