The Edward Show

Information Architecture in SEO: A Crash Course


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E484: Information architecture in SEO - how you show information on your website in the most straightforward crawlable way for visitors and search engines.

This episode explains information architecture, especially in the context of search engine optimization, and gives an example of a site that is doing it so well that it’s ranking on Google for 223,000 keywords!

To learn more about the specific site, I made a standalone episode, “Ranking for 223 THOUSAND Keywords With Programmatic SEO,” here: https://youtu.be/hFR1QFaOI5M

But this single episode will teach a great amount on information architecture.

And for more information architecture, I have several lessons on it in my SEO Program, Compact Keywords: https://compactkeywords.com/

00:00 Introduction to Information Architecture 00:17 SEO and Orphan Pages 00:59 URL Structure and Examples 01:39 Listener Shoutout 02:29 ContactOut's SEO Strategy 03:28 Hub Pages and Footer Links 06:30 Famous People Directory 09:23 Sitemap and Hidden URLs 10:25 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seo #webdevelopment #searchengineoptimization #digitalmarketing

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The Edward ShowBy Edward Sturm

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