Inner Sircle

POV: Your Social Media Manager needs to be able to create basic assets on the fly, especially to capitalize on timely memes. Canva is an ideal solution for this. 

Instagram Adds Stories Likes to Provide Insight on Viewer Engagement

Link to article 

POV: TikTok Strategy (Posting daily with brand owned creators)

POV: Mid Tier TikTok Approach (5x per week + some face in front of camera work)

POV: Low Frequency TikTok approach 

LONG FORM: POV on TikTok approaches right now

Look out for Instagram Hacker Scams

They are now using this new scheme so please be aware.

https://indianexpress.com/article/technology/tech-news-technology/heres-how-scammers-are-targeting-instagram-users-7730101/

On this episode, I talk about DTC Newsletter and Podcast Episode 172 with Youthforia Founder Fiona Co Chan (specifically TikTok execution)

I would also suggest subscribing to their newsletter here.

POV: Metaverse

DEFINITION: a virtual-reality space in which users can interact with a computer-generated environment and other users.

Some references:

https://www.thedigitalspeaker.com/7-consumer-brands-reinventing-marketing-in-the-metaverse/

Web3

https://www.instagram.com/p/CZdFPPgBLuT/

NFTs

https://medium.com/@BryanBulte/why-nfts-matter-1b720f7bb9c4

https://www.cryptopackagedgoods.com/

On this episode, I advocate for an increased focus on Instagram Reels.