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In this episode of the Sustainable Supply Chain podcast, I had the pleasure of speaking with Lenny Marano, President of the Americas for Lectra, a leading technology solutions provider for industries working with flexible materials. We delved into Lectra’s journey from its origins in CAD CAM to becoming an integrated solutions provider for apparel, furniture, automotive, and more.
Lenny shed light on how Lectra’s technology helps customers optimise their processes from planning through production. He highlighted the pivotal moments in the industry's shift from analogue to digital, explaining how innovations like AI-driven predictive maintenance and on-demand production reduce waste and improve efficiency.
We also discussed the profound impact of sustainability on Lectra’s offerings, from competitive benchmarking tools that prevent overproduction to material optimisation technologies that minimise waste. Lenny’s insights into customer-centric innovation and the importance of managing the digital thread through the value stream were particularly enlightening.
For those interested in how technology can drive both sustainability and profitability in supply chains, this episode is a must-listen.
Elevate your brand with the ‘Sustainable Supply Chain’ podcast, the voice of supply chain sustainability.
Last year, this podcast's episodes were downloaded over 113,000 times by senior supply chain executives around the world.
Become a sponsor. Lead the conversation.
Contact me for sponsorship opportunities and turn downloads into dialogues.
Act today. Influence the future.
Podcast supporters
I'd like to sincerely thank this podcast's generous Subscribers:
And remember you too can become a Sustainable Supply Chain+ subscriber - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one and give you access to the full back catalog of over 460 episodes.
Podcast Sponsorship Opportunities:
If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!
Finally
If you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a text message using this link.
If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it.
Thanks for listening.
By Tom Raftery5
2323 ratings
Send me a message
In this episode of the Sustainable Supply Chain podcast, I had the pleasure of speaking with Lenny Marano, President of the Americas for Lectra, a leading technology solutions provider for industries working with flexible materials. We delved into Lectra’s journey from its origins in CAD CAM to becoming an integrated solutions provider for apparel, furniture, automotive, and more.
Lenny shed light on how Lectra’s technology helps customers optimise their processes from planning through production. He highlighted the pivotal moments in the industry's shift from analogue to digital, explaining how innovations like AI-driven predictive maintenance and on-demand production reduce waste and improve efficiency.
We also discussed the profound impact of sustainability on Lectra’s offerings, from competitive benchmarking tools that prevent overproduction to material optimisation technologies that minimise waste. Lenny’s insights into customer-centric innovation and the importance of managing the digital thread through the value stream were particularly enlightening.
For those interested in how technology can drive both sustainability and profitability in supply chains, this episode is a must-listen.
Elevate your brand with the ‘Sustainable Supply Chain’ podcast, the voice of supply chain sustainability.
Last year, this podcast's episodes were downloaded over 113,000 times by senior supply chain executives around the world.
Become a sponsor. Lead the conversation.
Contact me for sponsorship opportunities and turn downloads into dialogues.
Act today. Influence the future.
Podcast supporters
I'd like to sincerely thank this podcast's generous Subscribers:
And remember you too can become a Sustainable Supply Chain+ subscriber - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one and give you access to the full back catalog of over 460 episodes.
Podcast Sponsorship Opportunities:
If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!
Finally
If you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a text message using this link.
If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it.
Thanks for listening.

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